Design Directions

Translating consumer trends into actionable designs, colour palettes and materials.

Make That Studio: Art Direction

Design Directions

Make That Studio: Art Direction

Dea Sgarbossa and Nicola Russo are the design duo that formed Make That Studio, an Italian multidisciplinary design studio known for its architectu...
Make That Studio : Multidisciplinary : Visual Identity
Starbucks Reserve Roastery and Tasting Room

Design Directions

Starbucks Reserve Roastery and Tasting Room

Starbucks has brewed a new special project in Seattle, and it is a far cry from the corporate image and usual coffee offer for which it has become ...
Starbucks : Immersive Retail : Coffee
Soft Psychedelic

Design Directions

Soft Psychedelic

Designers are channelling the cues of the 1970s into a new aesthetic that is dream-like, joyful and poetically erotic
Graphic Design : Missoni : Futurist Montage
Design Miami/ 2014

Design Directions

Design Miami/ 2014

Environmental references and surreal landscapes were explored at Design Miami/ this month 
Design Miami/ : Synthetic Surfaces : Natural Formations
TwoPoints: Graphic Design

Design Directions

TwoPoints: Graphic Design

Lupi Asensio and Martin Lorenz are TwoPoints, a Barcelona-based design studio known for its editorial projects and flexible visual identities.
Two Points : Barcelona : Visual Identity
Deluxe Pop-Up Restaurant

Design Directions

Deluxe Pop-Up Restaurant

The Deluxe is a pop-up restaurant by Lidl, although guests only find that out at the end of each meal.
Lidl : Deluxe : Pop Up
Ascetic Contemplation

Design Directions

Ascetic Contemplation

An emerging direction is drawing on references from religious iconography, architecture and meditative rituals
Ascetism : Meditative Environments : Spiritual Experiences
The Unseen Emporium

Design Directions

The Unseen Emporium

Design studio The Unseen brings its unique synthesis of science and the occult to a showroom in London.
The Unseen : Emporium : Neo-Tolkienism
Nelly Ben Hayoun: Designing Experiences

Design Directions

Nelly Ben Hayoun: Designing Experiences

With a portfolio of projects including an operatic retelling of the Apollo 11 moon landing and a human-scale reproduction of a sub-atomic collision...
Rock Star Scientists : Design Fiction : NASA
Submerged

Design Directions

Submerged

Environmentalists’ concerns about the planet’s dwindling natural resources are inspiring radically futuristic spatial concepts, Brandstanding campa...
Submerged : Underwater : Oceanic
Old Tom & English

Design Directions

Old Tom & English

The home-away-from-home aesthetic is moving from retail to dining at Soho restaurant Old Tom & English.
Lee Broom : London : Home-tail
Möbius Design Studio: Visual Communication

Design Directions

Möbius Design Studio: Visual Communication

As part of a new wave of design talent across the Middle East and North Africa (MENA) region, the all-female Möbius Design Studio is paving the w...
Dubai : MENA : Graphic Design
Volkshotel

Design Directions

Volkshotel

Amsterdam’s Volkshotel re-imagines the hospitality space as a platform for artistic expression and creative weirdness.
Hotel : Amsterdam : Volkshotel
Renaissance Redux

Design Directions

Renaissance Redux

Fascination with Renaissance art and forms found in classical architecture is fuelling a new aesthetic direction
Classical Architecture : Studio Glithero : Museum Archives
La Fondation Louis Vuitton

Design Directions

La Fondation Louis Vuitton

Bernard Arnault, the chairman and CEO of LVMH, has opened his own cultural gift to Paris: La Fondation Louis Vuitton. 
Fondation Louis Vuitton : Paris : Art Museum
Please Do Not Enter

Design Directions

Please Do Not Enter

Please Do Not Enter blends art with commerce for the discerning male customer. 
Los Angeles : Storytelling : Nicolas Libert
Dutch Design Week 2014

Design Directions

Dutch Design Week 2014

This year’s Dutch Design Week showed a continued interest in the convergence of nature and technology
DDW14 : Fauna Fetish : Experimental Processes
Olive

Design Directions

Olive

The Olive wristband uses a series of sensors to monitor the wearer’s stress levels.
Olive : Stress : Wearables
The Springs

Design Directions

The Springs

At The Springs in Downtown Los Angeles, visitors can come in for a yoga session, work on their laptop and then finish the night with a vegan meal a...
Los Angeles : Body Temples : Wellness
Paris Fashion Week spring/summer 2015

Design Directions

Paris Fashion Week spring/summer 2015

A heady and moody mix of alchemy and magic were on show this season during Paris Fashion Week as designers played with fiction to create escap...
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