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Big Ideas
The ideas and innovations that hint at the future of the consumer landscape
Big Ideas
Four Tween Skincare Brands Prioritising Self-Care
Skincare brands have refocused their attention on Gen Alpha, releasing tween skincare lines that are gentle on skin and educate on building simple ...
Youth
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Health & Wellness
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Beauty
Big Ideas
Future Forecast 2023: Media & Technology
From the Betterverse to the dawn of the AI revolution, we select five key directions for 2023 in the media and technology sector.
Technology
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Media & Entertainment
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Youth
Big Ideas
Future Forecast 2023: Youth
From youth culture’s flat age future to wise-beyond-their-years Zalphas, we select five key directions in youth culture for 2023.
Youth
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Media & Entertainment
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Society
Big Ideas
Future Forecast 2023: Retail
From the growth of Web3 retail to expanding phygital opportunities, hyperphysical spaces and exclusive spaces for VICs, we look ahead to retail in ...
Retail
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Ecommerce
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Design
Big Ideas
Future Forecast 2023: Fashion
From dystopian aesthetics and lab-based textile alternatives to the growth of resale platforms and monetised archives, we look ahead to fashion in ...
Fashion
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Design
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Sustainability
Big Ideas
Future Forecast 2023: Luxury
Luxury is once more becoming exclusive, guilded and hyper-curated. It is also about assets that can be traded and traced in digital as well as phys...
Luxury
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Fashion
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Retail
Big Ideas
Future Forecast 2023: Travel & Hospitality
The future of the travel and hospitality sector is a challenging one, but those brands and services that allow individuals to enjoy the human quali...
Sustainability
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Travel & Hospitality
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Luxury
Big Ideas
Future Forecast 2023: Drink
The beverage industry will increasingly see a wave of decolonisation, with new spirits brands emerging from regions like Africa and countries like ...
Drink
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Sustainability
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Packaging
Big Ideas
Future Forecast 2023: Food
The post-Covid rush to be out, meet people and eat out has faded, dampened by rising living costs and global financial turmoil, which is set to con...
Food
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Sustainability
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Technology
Big Ideas
Future Forecast 2023: Health & Wellness
Our mental wellbeing has become just as important as our physical wellbeing. In 2023, both brands and their physical spaces will increasingly addre...
Health
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Wellness
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Technology
Big Ideas
Future Forecast 2023: Beauty
In 2023, the beauty sector will simultaneously embrace hyperphysical experiences and the growing potential of digital and dual-reality identities.
Beauty
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Wellness
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Technology
Big Ideas
Retail’s New UX Sustainability Hubs
As consumer demand for value-driven retail increases, a new wave of Hyperphysical Stores offering sustainability-focused customer experiences are c...
Retail
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Sustainability
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Fashion
Big Ideas
Supermarkets in 2050
In just 30 years, we can expect supermarkets to facilitate bio-hacking, offer store-grown personalised foods and provide planet-friendly recommenda...
Food
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Health
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Wellness
Big Ideas
Five Innovators Empowering Football Activism
With the 2022 FIFA World Cup under way, change-makers are using football as a platform for protest and progress.
Youth
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Sports & Leisure
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Society
Big Ideas
Five Luxury Fashion Brands Advancing Biotechnology
Luxury fashion houses are increasingly recognising the potential of biotechnology and experimenting with bio-textiles for a more sustainable future.
Fashion
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Technology
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Luxury
Big Ideas
Dutch Design Week 2022: Designing a Better Future
Creatives at Dutch Design Week 2022 confronted the critical topics of today to envisage a better tomorrow.
Dutch Design Week 2022
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Society
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Technology
Big Ideas
Dutch Design Week 2022: Expedition Æqualis by Dutch Invertuals
We round up the five best research projects exhibited at design collective Dutch Invertuals’ Expedition Æqualis, which aims to rebalance society’s ...
Dutch Design Week 2022
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Society
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Sustainability
Big Ideas
Why Brands are Building Archives
Once the domain of museums and libraries, consumers and collectors are building – and selling – their own archives. Now, brands are looking for a w...
Luxury
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Fashion
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Technology
Big Ideas
Four Creatives Pioneering Suncare Education
As the effects of long-term sun exposure are pushed further into public consciousness, new initiatives are forging innovative and inclusive paths t...
Health
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Beauty
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Design
Big Ideas
Five Apps Introducing the Next Generation of Dating
Dating apps are evolving beyond the swipe, with new entries looking to align more closely with Gen Z’s relationship priorities and digital behaviou...
Youth
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Media & Entertainment
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Technology
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