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Design Directions
Translating consumer trends into actionable designs, colour palettes and materials.
Design Directions
Biofabricated Futures
A revolutionary sustainability breakthrough, biofabrication is the engineering of biological products. This report explores its market evolution and future potential in transforming materials to drive commercial success
Design Directions
Rebranding Nature
To lure Gen Z outdoors and engage them in conservation and climate activism, nature itself is getting a rebranding
Design Directions
Synthesised Beauty
The visual language of conscious beauty is being redefined as the rise of biotechnology and digital innovation inspires creatives to re-imagine what sustainability looks like through bold, hyper-real formats and synthesised renderings
Design Directions
Seductive Opulence
As wellness takes centre stage in luxury, brands are captivating discerning consumers with a provocative twist, using seductive imagery to craft alluring experiences
Design Directions
Synth-aesthetic Evolution
From dystopia to delight, an AI-aesthetic Revolution is transforming how we perceive and embrace artificial intelligence
Design Directions
Brutalist Feminine
Challenging the perceptions of low-value materials, a delicately industrial aesthetic is emerging in luxury retail design that is both stark and se...
Luxury
:
Architecture
:
Retail
Design Directions
Bauhaus Dessau
For fans of architecture and design, it doesn’t get bigger than Bauhaus. The German design school launched the careers of design greats Joseph and ...
Heritage
:
Hotel
:
Bauhaus
Design Directions
Stamped Goods
Designers are giving heritage a modern twist by reviving symbolic logos and embracing subtle cult influences to inform unexpected identities in foo...
Chicago
:
Maria's Packaged Goods And Community Bar
:
Hirokazu Kobayashi
Design Directions
Edhv: Multidisciplinary design studio
Edhv: Multidisciplinary design studio
Design
:
Dutch Invertuals
:
Oxidisation
Design Directions
Winecast
Some people know about wine – and then there are the rest of us. We know red and white. We know what we like, but we don’t know exactly what it is ...
Netherlands
:
Sommeliers
:
Winecast
Design Directions
Dutch Design Week 2013
This year’s Dutch Design Week featured a wave of new designers whose experiments with the properties of raw materials demonstrated a fascination wi...
Tactile
:
Haptic
:
Geological
Design Directions
Device 6
Video games as film? Certainly. Video games as art? Maybe. Video games as literature? The idea seems ridiculous. Yet that is what Swedish...
Iphone
:
Device 6
:
Simogo
Design Directions
Paris Fashion Week S/S 14
Designers celebrated hand-crafted finishes this season during Paris Fashion Week, while others chose rebellion and angst as key drivers, and create...
Tribal
:
Acne
:
Karl Lagerfeld
Design Directions
LifeTools
Smart brands have been tapping into Millennial uncertainty by teaching their male consumers Re-con life lessons. Fashion retailer Un...
Uniqlo
:
HairDo
:
Lifetools
Design Directions
Fem Tech
To connect with today’s female consumer, technology designers are creating gadgets which are also elegant objects that blend in with the user’s env...
Brazil
:
Fem Tech
:
Lapka
Design Directions
Milan Fashion Week S/S 14
Printed textiles continue to dominate, as Milan showed playful and kitsch prints with comic book references, while Sexy Sweat met high-end luxury.
Denim
:
Smudged
:
Ink Blots
Design Directions
Intersect
Car showrooms usually feel as if they are designed for machines rather than people. Chilly rooms and clinical design make visitors feel as welcome ...
Luxury Retail
:
Community
:
Car
Design Directions
London Fashion Week S/S 14
Expressive prints and innovative textiles dominated this year’s London Fashion Week with silhouettes drawing inspiration from origami.By Thomas Rees
Fashion East
:
Claire Barrow
:
Expressive
Design Directions
Box
No matter what age you are, there is always a sense of awe when you see a magic trick performed for the first time. Short film Box – by San Francis...
Robotics
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Magic Trick
:
Bot And Dolly
Design Directions
Bio Botanica
Bio Botanica
Branding
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Codage
:
Michelle Wang
Design Directions
London Design Festival 2013
A lively and experimental mood was in evidence at the 2013 London Design Festival, which explored vibrant colour applications, visions of science a...
London Design Festival
:
Magnetism
:
Vibrant Colour
Design Directions
The Conductor
Light switches are going the way of sundials and typewriters. Soon, apps and sensors will have rendered them obsolete.
Interactive
:
Switch
:
The Conductor
Design Directions
Philippe Malouin: Designer
Philippe Malouin: Designer
Swarovski
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Digital Crystal
:
LED Light
Design Directions
New York Fashion Week S/S 14
New York Fashion Week S/S 14
Colour
:
Kitsch
:
Layering
Design Directions
Moment Factory
Airports are undergoing an unexpected renaissance, turning from stressful no-man’s lands into attractive destinations in their own right.
Installations
:
Videos
:
Airports
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