Design Directions

Translating consumer trends into actionable designs, colour palettes and materials.

Sci-rides

Design Directions

Sci-rides

Creatives in the automotive industry are constructing emotive, high-contrast imagery that references graphic novels and depicts the cars of today a...
Automotive : Maxime Guyon : The E-motional Economy
The Frequency Effect

Design Directions

The Frequency Effect

A new transmedia book concept offers readers the chance to blur the boundaries between fact and fiction.
Non-linear Narrative : The Frequency Effect : Alex Moorhouse
Foolscap Studio: Interior Design

Design Directions

Foolscap Studio: Interior Design

With a multidisciplinary team comprising industrial designers, strategists, architects and interior designers, projects by Foolscap Studio are root...
Foolscap Studio : Multidisciplinary : Architecture
Tinybop: Interactive Design

Design Directions

Tinybop: Interactive Design

Combining a visual language that pays homage to the tradition of illustrated children’s literature with the limitless play and learning possibiliti...
Tinybop : Gen I : Gaming
Future Noir

Design Directions

Future Noir

An emerging design direction combines the dystopian mood of game environments and the anarchic qualities of Netstalgic graphics to construct fictio...
Faction Marketing : Netstalgia : Novembre
Rent the Runway

Design Directions

Rent the Runway

Rent the Runway's new flagship store in New York aims to combine technology-enabled efficiency with a luxury shopping experience.
Rent The Runway : Streamlined Shopping : Flagship Store
WAH Nails

Design Directions

WAH Nails

In the heart of Soho, WAH London offers a glimpse of the nail salon of the future.
WAH Nails : Sharmadean Reid : Beauty
Snapbac

Design Directions

Snapbac

Sports brand Snapbac has created a Precovery clothing category designed for those who wish to pursue professional levels of fitness.
Snapbac : The Optimised Self : Precovery
Snapbots

Design Directions

Snapbots

Snap Inc has launched a series of pop-up phygital vending machines to promote its first physical product.
Snapchat : Revelation Brands : Geo Quests
More and More: 3D Motion Design

Design Directions

More and More: 3D Motion Design

With a rendered and hyper-real aesthetic, motion design studio More and More uses digital tools to explore the sensory value of computer-generated ...
More And More : Visual ASMR : 3D Motion Design
Wireframe Architecture

Design Directions

Wireframe Architecture

Alongside the typical tropes of luxury interior design emerges a new, nonchalant aesthetic. Geo-lux finishes are replaced with brightly coloured la...
Interior Design : Luxury Retail : Storey Studio
The Fifth Sense

Design Directions

The Fifth Sense

The Fifth Sense is a multidimensional brand experience that spans digital and physical locations.
Chanel : Dislocated World : Feminism
BRIGHT BMBR

Design Directions

BRIGHT BMBR

The BRIGHT BMBR is a jacket that has both a physical and digital identity.
Rochambeau : Avery Dennison : EVRYTHNG
Ada Sokól: Digital Image-making

Design Directions

Ada Sokól: Digital Image-making

Digital artist Ada Sokół deconstructs the visual codes of luxury to reveal seductive aesthetic treatments.
Luxury Aesthetic : Digital Design : Neuromarketing
Lynk & Co

Design Directions

Lynk & Co

Lynk & Co is a new car brand that puts digital connectivity and sharing at the heart of its design.
Lynk & Co : Volvo : Auto
Dutch Design Week 2016: Design Directions

Design Directions

Dutch Design Week 2016: Design Directions

At this year’s event, bold aesthetic treatments weredictated by challenging visions of the future, from technological utopias to alternativerealities.
Dutch Design Week 2016
RUH Collective

Design Directions

RUH Collective

RŪH Collective is introducing fashion-forward clothing for women who want to cover up.
Hijabistas : Modesty : RUH Collective
Spring/summer 2017 Fashion Week: Part 2

Design Directions

Spring/summer 2017 Fashion Week: Part 2

In the second part of our fashion week coverage, LS:N Global examines the continuing influence of Athleisure on many designers, as well as more exp...
Fashion Week : Chanel : Digital Luxury
Ichiran Brooklyn

Design Directions

Ichiran Brooklyn

Ichiran is bringing its unique brand of ramen and service to the US.
Ramen : Solo Dining : New Bricolage Living
Spring/summer 2017 Fashion Week: Part 1

Design Directions

Spring/summer 2017 Fashion Week: Part 1

Messages of female empowerment and irreverent DIY embellishments were among the themes and treatments presented by designers this season. LS:N Glob...
Fashion Week : Feminism : Gucci
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