Experts & Opinion

Discover the opinions that matter and the ideas shaping our future, including on-demand webinars, videos and podcast discussions with innovative thinkers on how we can collectively shape a more positive future.

The productivity paradox of self-isolation

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The productivity paradox of self-isolation

As the world adapts to life in isolation, brands operating in an accelerated capacity are spouting self-improvement and productivity – but not for ...
Advertising : Retail : Covid-19
Now is the time for brands in China to champion sustainability

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Now is the time for brands in China to champion sustainability

The spread of Covid-19 in China has afforded business vital breathing space to get their future-facing, local sustainability strategies right.
Sustainability : Society : China
The Covid-19 pandemic will reshape travel as we know it

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The Covid-19 pandemic will reshape travel as we know it

Travel has become meaningless. Now, the Covid-19 pandemic has granted travel brands an opportunity to contemplate – and moralise – their existence.
Travel : Hospitality : Covid-19
Why travel could become a one-trip industry

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Why travel could become a one-trip industry

Yvonne Küpper of FairAway Travel, on travel brands’ sustainable responsibilitis, the impact of Covid-19, and how to avoid greenwashing.
Travel Experience : Travelling : Tourism
Covid-19 has brought chaos – and vast new possibilities

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Covid-19 has brought chaos – and vast new possibilities

With existing systems crumbling, businesses will need to quickly recalibrate, using fear as a positive catalyst to create future-fit strategies.
Retail : Society : Covid-19
Covid-19 is accelerating our working landscape

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Covid-19 is accelerating our working landscape

The fallout from Covid-19 has transformed not only how people in the UK work but where, marking a major turning point for how organisations operate.
Office : Flexible Office : Covid-19
Radical healing is the future of nightlife

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Radical healing is the future of nightlife

Aisha Mirza, the founder of sober club night Misery, explains why embedding therapy into the night-time economy is empowering marginalised communit...
Youth : LGBT : Nightlife
Skincare minimalism

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Skincare minimalism

Salima Issaoui, founder of Barcelona-based Uzza Skincare, discusses how a less-is-more approach could revolutionise the skincare industry.
Beauty : Beauty Industry : Make Up
To understand TikTok, act like one of its locals

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To understand TikTok, act like one of its locals

With 60% of its users under the age of 24, brands wanting to reach this creative generation must take time to understand the nuances of the TikTok ...
Youth : Advertising : Social Media
In future, the only luxury will be a clean conscience

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In future, the only luxury will be a clean conscience

Walpole CEO Helen Brocklebank discusses its recent Sustainability Manifesto, luxury brand stewardship, shared goals and a home delivery backlash.
Luxury : Sustainability : Manufacturing
Tech brands must address the environmental emergency

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Tech brands must address the environmental emergency

The challenge for tech firms over the next decade is to make the transition from profitability to solidarity, says Andres Colmenares, co-founder of...
Digital : Sustainability : Media
How circular retail could create new cashless economies

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How circular retail could create new cashless economies

Fashion futurist and professor Karinna Nobbs proposes that digital retail experiences can be exchanged for unwanted physical products.
Retail : Sustainability : Circular Economy
Hoteliers must embrace the rise of non-monogamy

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Hoteliers must embrace the rise of non-monogamy

Retreats for more than two will emerge as people begin to take up multiple relationships or seek connections with various partners.
Travel : Hospitality : Luxury
How brands can reach The Next Billion Users

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How brands can reach The Next Billion Users

Digital anthropologist Payal Arora explains why the online behaviour of people in China, India, Africa and across the Global South i...
Technology : India : Internet
How to engage the Chinese travellers of tomorrow

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How to engage the Chinese travellers of tomorrow

Will Zhuang, Chinese ambassador for VisitYork and VisitLeeds, on how brands are re-imagining British culture for a new generation of Chinese touris...
Food : Travel : Tourism
The future of work lies beyond our city centres

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The future of work lies beyond our city centres

Next-generation communities, workplaces and innovation can be found in our emerging economic hotspots, says Gavin Poole, CEO of Here East.
Workplace : Youth : Community
The smell of success: scent as the future of engagement

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The smell of success: scent as the future of engagement

Companies are tapping into the benefits associated with fragrance, and its potential to create emotional connections, drive productivity and boost ...
Branding : Marketing : Retail
MyBeautyBrand is taking the hassle out of side hustles

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MyBeautyBrand is taking the hassle out of side hustles

Robin Derrick, co-founder of MyBeautyBrand, discusses his peer-driven beauty label, the importance of online communities and future collaborations...
Beauty : Peer To Peer : Retail Experience
TikTok is the future of global marketing

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TikTok is the future of global marketing

Influencer marketing expert Alessandro Bogliari examines how TikTok can be used for self-expression, values-based marketing and political conversat...
Youth : Media : Technology
Promote sustainable design thinking from the start

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Promote sustainable design thinking from the start

The founder of industrial design agency Morrama emphasises the need for greater research and scrutiny to improve future working practices.
Design : Sustainability : Material Far Futures
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