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Experts & Opinion
Discover the opinions that matter and the ideas shaping our future, including on-demand webinars, videos and podcast discussions with innovative thinkers on how we can collectively shape a more positive future.
Viewpoints
Smart New Towns
AR Urbanism discusses the pillars of a regenerative new town, the pros and cons of smart infrastructure and the promise of brownfield sites
Viewpoints
How to Master AI
Jeremy Kahn is US business magazine Fortune’s artificial intelligence editor and he shares with LS:N Global the key insights from his latest book
Viewpoints
Upstream’s Fashion Remix
Upstream, the world’s first fashion streaming app, believes that blending Gen Z’s love for clothes, music and community can and will disrupt online retail
Viewpoints
South Africa’s Luxury Surge
Exploring the rise of South African luxury fashion, local designer acclaim on the global scene and emerging opportunities in Johannesburg and Cape Town
Viewpoints
Luxury Travel’s New Arabian Era
Executive director of destination development at Red Sea Global, Rosanna Chopra reveals how the Middle East will shape the future of luxury hospitality
Viewpoints
Elizabeth Selvey: Universal Beauty
Beauty touches everybody, so the industry must celebrate diversity, says buying manager at Selfridges, Elizabeth Selvey.
Selfridges
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Agender
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Elizabeth Selvey
Viewpoints
The Immortal Brand webinar
The Immortal Brand webinar explores why short-term thinking is the greatest threat to a business’s future.
The Immortal Brand
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Webinar
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Long-term Thinking
Viewpoints
Media meltdown: What does Facebook Instant Articles mean for publishers?
Could Facebook Instant Articles spell the end for the current publishing model?
Facebook
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Facebook Instant Articles
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Mobile
Viewpoints
Christofer Toumazou: Genetic beauty
Accessible genetics is changing the beauty industry, says Christofer Toumazou, co-founder of GeneU.
Geneu
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DNA Testing
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Big Data Beauty
Viewpoints
Mike Bell: Innovating the luxury auto
The future luxury auto is more than an electric powertrain, says Mike Bell of Jaguar Land Rover.
FT Live
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Financial Times
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Future Of The Car
Viewpoints
John Curran: Branding Ebola
Global brands find it hard to deal with local disasters, says cultural anthropologist John Curran.
Arsenal
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Puma
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Emirates
Viewpoints
Justin Tindall: Print advertising lives
Good print advertising needs a grander message, says Justin Tindall, group executive creative director of Leo Burnett London.
Print Advertising
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Leo Burnett London
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Intermarche
Viewpoints
Frédéric Walter : Mirror Strategies
Customers don’t want to shop with big suppliers, says Frédéric Walter, creative marketing director at Givaudan
Givaudan
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Fragrance
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China
Viewpoints
Martin Hayward: Defeat the Delete Button
Beware the Deletist Consumer, says Martin Hayward, senior vice-president of global digital strategy at Aimia.
Viewpoints
The case for Brandalism: Trading blows in public
Taco Bell and McDonald’s provide a study in Brandalism.
McDonalds
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Taco Bell
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Fast Food
Viewpoints
Rei Inamoto: This is micromedia’s moment
We are entering an age of micro-communication, says Rei Inamoto, chief creative officer at AKQA.
AKQA
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Emoji
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Instagram
Viewpoints
Andy Sandoz: Adult advertising
Good avertising treats consumers as grown-ups, says Andy Sandoz, co-founder of Havas Work Club.
Havas Work Club
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Andy Sandoz
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Creativity
Viewpoints
The Optimised Self explained
In the first of our three-part series revisiting our Spring/Summer 2015 Trend Briefing, LS:N Global presents The Optimised Self, an exploration of ...
The Optimised Self
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Peter Firth
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Joanna Tulej
Viewpoints
Steve Hatch: Ultra-personalisation
Brands need to take social media users on a personal journey, says Steve Hatch, regional director of Facebook for UK and Ireland.
Facebook
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Personalisation
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The Sharded Self
Viewpoints
Louis Desazars: Hyper-bespoke beauty
Consumers want hyper-individualised offers, says Louis Desazars, CEO of NARS Cosmetics.
Louis Desazars
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NARS
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Customisation
Viewpoints
Dare to be dull: Why boring is best
Slowing down and daring to be boring could be the best marketing tactic of all.
Frustration Marketing
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Honda
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Leica
Viewpoints
José de Cabo: Being authentic
Authentic marketing is about tapping into the potential of the social web, explains Olapic co-founder José de Cabo.
Retail Experience
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Jose De Cabo
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Olapic
Viewpoints
Jason Jones-Hall: Digital Resurrection
Digital resurrection is coming, says Jason Jones-Hall, founder of xHumed. The question is not how, but who.
Digital Resurrection
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XHumed
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FutureFest
Viewpoints
Ana Andjelic: Experiential retail
Brand experience beats advertising every time, says digital strategist Ana Andjelic
Retail Experience
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Seasonless Fashion
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Retail Futures Forum 2015
Viewpoints
Martin Lewis: The savvy consumer
Martin Lewis, founder of MoneySavingExpert.com, says a change in consumer mindset is shaping the UK’s retail landscape
Total Retail
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Price Comparison
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Retail Week Live
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