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Nike and Dazed re-imagine sport culture with new Dazed Maxx magazine

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Nike and Dazed re-imagine sport culture with new Dazed Maxx magazine

Nike and Dazed have launched Dazed Maxx, a 54-page print special spotlighting sport subcultures and Nike athletes, including NFL player Bijan Robin...
Dazed : Dazed Maxx Launch : Dazed Maxx
Off-Broadway classic uses AI to break the language barrier

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Off-Broadway classic uses AI to break the language barrier

New York’s longest-running play, Perfect Crime, is harnessing AI to welcome non-English speakers into the theatre.
AI Translation : Wordly : Perfect Crime
Stat: Gen Z and Millennials power health and wellness industry growth

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Stat: Gen Z and Millennials power health and wellness industry growth

According to recent Bank of America (BofA) data, Gen Z and Millennial consumers are driving a significant surge in wellness spending, helping to in...
Gen Z : Stat : Statistic
1001 Optometry launches The Hidden Eye Test Campaign for eye care awareness

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1001 Optometry launches The Hidden Eye Test Campaign for eye care awareness

1001 Optometry, an Australian eyewear company, has unveiled a thought-provoking campaign, The Hidden Eye Test, developed in collaboration with VML ...
Advertising : AI : Media
Coach Play rethinks retail to capture Gen Z shoppers

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Coach Play rethinks retail to capture Gen Z shoppers

Coach’s experimentation with its immersive Coach Play stores is paying off. Compared to traditional Coach stores, these concept locations see four ...
Retail : Coach : Gen Z
Stat: Consumers reject corporate storytelling as scepticism and fatigue mount

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Stat: Consumers reject corporate storytelling as scepticism and fatigue mount

Consumers are growing increasingly sceptical of corporate storytelling, with 56% believing brands spend too much time talking about their values – ...
Brand Purpose : Citizen Brands : Conran Design Group
Dehydrating Book highlights the global water crisis

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Dehydrating Book highlights the global water crisis

Water for People, Edelman and Toronto studio The Gas Company have designed a book that can only be read when wet.
Design : Sustainability : Media
Foresight Friday: Fiona Harkin, director of foresight

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Foresight Friday: Fiona Harkin, director of foresight

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, director of foresigh...
Foresight Friday : Ff : US Economy
Stat: HNWIs in China shift toward luxury travel rather than possessions

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Stat: HNWIs in China shift toward luxury travel rather than possessions

China’s wealthy elite are increasingly prioritising cultural and immersive luxury experiences over traditional material possessions, according to a...
Stat : Statistic : China
SmartSKN introduces AI-powered customised Korean skincare

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SmartSKN introduces AI-powered customised Korean skincare

South Korean beauty company SmartSKN has launched K-OWN, an AI-driven skincare platform that uses real-time diagnostics and on-demand manufacturing...
AI Skincare : Skincare : AI In Beauty

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