Preview: Life-long Learners
​Nim de Swardt

Preview: Life-long Learners

Global – Our latest tribe identifies a new type of luxury consumer who sees little separation between work, learning and leisure.

Article/20436 b29
LS:N Global case study Saulo Jamariqueli. Film by James Maiki

Global – Our latest tribe identifies a new type of luxury consumer who sees little separation between work, learning and leisure.

  • A 2016 study by Pew Research Center revealed that nearly three-quarters (73%) of American adults consider themselves life-long learners
  • Members of this tribe frequently attend lectures and workshops on a wide variety of subjects and construct their social circle around such events

All of our Life-long Learners understand that the truly successful are those who know how to adapt to changing conditions and consciously seek new challenges. Our case feature Saulo Jamariqueli, 31, a London-based director who has turned his home into a creative learning lab; Nim de Swardt, 31, a Bermuda-based Millennials manager who structures her learning journey around travel and adventure; and Martina Domonkos Klemmer, 46, a Stockholm-based fine art consultant who constructs her own fluid curriculum between almost daily attendance at a variety of seminars and talks.

The Big Idea

For more on how luxury consumers are increasingly investing in self-enriching experiences rather than gratuitous displays of wealth, see our Life-long Learners tribe.

Discover More News
Polaroid champions an analogue way of living amid AI hype

News

Polaroid champions an analogue way of living amid AI hype

Polaroid has launched The Camera for an Analog Life, a campaign designed to push back against screen fatigue and AI overload. The initiative celebr...
Technology : Design : Advertising
Zalando shifts from algorithm discovery to beauty expert authority with Insider’s Edit

News

Zalando shifts from algorithm discovery to beauty expert authority with Insider’s Edit

Zalando is rethinking how it sells beauty with the launch of Insider’s Edit, a new shoppable content series that blends expert advice with curated ...
Beauty : Retail : Fashion
Stat: AI’s impact on traditional search is already impacting ad spend

News

Stat: AI’s impact on traditional search is already impacting ad spend

As AI agents begin making purchases on behalf of consumers, retailers must redesign websites and rethink advertising strategies to remain visible a...
Technology : Retail
Iris van Herpen unveils Sympoiesis at Paris Haute Couture Week

News

Iris van Herpen unveils Sympoiesis at Paris Haute Couture Week

At Paris Haute Couture Week, Iris van Herpen unveiled Sympoiesis, a collection steeped in material innovation.
Couture : Fashion : Bioluminescent Algae
Foresight Friday: Dan Hastings, deputy foresight editor

News

Foresight Friday: Dan Hastings, deputy foresight editor

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about.
Fashion : Luxury : Pop Culture & Media
Stat: Global spending on leisure travel will triple by 2040

News

Stat: Global spending on leisure travel will triple by 2040

A new report by Boston Consulting Group reveals that the global leisure travel market is set to triple in value, growing from £3.51 trillion ($4.25...
Travel : Hospitality : Tourism
Tripadvisor rebranding elevates travellers’ voices

News

Tripadvisor rebranding elevates travellers’ voices

Tripadvisor has unveiled a major rebranding led by creative studio Koto, marking its evolution from a pioneering travel guide into a global booking...
Travel : Hospitality : Design
Atlanta’s first women’s sports bar Jolene Jolene redefines the game

News

Atlanta’s first women’s sports bar Jolene Jolene redefines the game

Jolene Jolene, Atlanta’s first-ever women’s sports bar, is proof that interest in women’s sports is reshaping the traditionally male-dominated spor...
Hospitality : Sports : Leisure
Stat: Gen Z aren’t quitting alcohol after all

News

Stat: Gen Z aren’t quitting alcohol after all

New research challenges the narrative that Gen Z are the sober generation.
Statistic : Generation Z : Alcohol
Pattern Beauty brings authenticity and curl culture to tv with first-ever commercial

News

Pattern Beauty brings authenticity and curl culture to tv with first-ever commercial

Tracee Ellis Ross has launched Pattern Beauty’s first ever tv commercial, a 60-second spot that blends humour, nostalgia and a celebration of textu...
Haircare : Pattern Beauty : Beauty
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN