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Preview: Gen Neutral
The growing debate around non-binary identities outlined in our Neutral Culture macrotrend is fuelling the rise of an inclusive, gender-neutral a...
Gen Neutral
:
Identity
:
Branding
News
Masks for Good positively upcycles PPE waste
Creative agency Backlash is launching Masks for Good – a social initiative that turns disposable PPE into new products, while supporting local comm...
Retail
:
Covid-19
:
Community
News
An art exhibition within a food delivery app
The Zuzeum Art Centre is taking an unconventional approach to presenting its latest exhibition, which is being hosted within food delivery app Wolt
Technology
:
Art
:
Gallery
News
Designing a feminist board game for Mexico
The traditional family board game Lotería has been given a female-focused rebrand for 2018.
Design
:
Branding
:
Culture
News
Santander’s new campaign wins the Entertainment Lions Grand Prix
Cannes – The award-winning film was designed to promote 1|2|3 Smart, a new range of products and services targeted at Millennials.
Advertising
:
Finance
:
Branding
News
Geltor visualises its bio-positive ingredient process
Alternative protein brand Geltor is elevating the communication of its biodesigned products with an updated visual identity.
Branding
:
Health & Wellness
:
Beauty
Viewpoints
Mainstream media must be more inclusive of asexual people
At a time of greater inclusivity, asexual people remain invisible in Western culture, argues Michael Paramo. How can media and entertainment brands...
Media
:
Identity
:
Entertainment
News
Spoonful of sugar: Tea brand brews bespoke blends
Berlin – Drinks brand 5 cups and some sugar has launched an online platform that enables customers to create their own bespoke tea blend.
Berlin
:
Europe
:
Germany
News
Rustic dining: Restaurant look is down to earth
Rustic dining: Restaurant look is down to earth
Portfolio
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Brown
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Rustic
News
An emotive game that addresses automation and a dynamic logo
Chance Agency brings emotion into game play, Pentagram represents Cytora’s services with a fluid design, a Google Assistant phone line for Colombians.
Mental Health
:
Branding
:
Retail
Big Ideas
Why retailers and marketers need to take VR seriously
Anita Fontaine and Geoffrey Lillemon, creative directors of Wieden + Kennedy Amsterdam's Department of New Realities, blend speculative fiction wit...
Retail
:
Technology
:
VR
Design Directions
Autumn/Winter 2017 Fashion Week: Part 1
This season, designers challenged traditional notions of luxury and collaborated with nostalgia-evoking brands. LS:N Global outlines the key design...
Autumn Winter 2017
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MM6 Maison Margiela
:
Subversive Luxury
News
ASOS targets TikTokers with AR challenge
The retailer is teaming up with TikTok on a three-week takeover encouraging users to take part in a branded challenge.
Fashion
:
Retail
:
TikTok
Design Directions
Digital Dialogues
A new visual language is helping to demystify algorithms and AI-driven systems by communicating them as visible and tangible entities. As a result,...
Branding
:
Packaging
:
Design Direction
Micro Trends
Safe Hate Spaces
Showing off their most embarrassing petty grievances, a new wave of content creators are building safe havens to normalise and connect over the act...
Content Creator
:
Youth Culture
:
Dark Humour
News
19 Crimes introduces throuple-themed wine for Valentine's Day
Wine brand 19 Crimes courts the Valentine's Day crowd with the release of a new bottle size tailored for unconventional love dynamics.
Branding
:
Food & Drink
:
Society
News
Two Chairs is rebranding the therapy experience
As well as providing a new type of mental healthcare model for young people, the brand has opened a series of design-led clinics.
Health
:
Wellness
:
Branding
News
Air France differentiates with decadent gum
France – The airline has launched a pistachio-macaron and crème brûlée-flavoured chewing gum.
Food
:
Travel
:
Branding
News
A Matter of stuff
London – As part of Selfridges’ Material World campaign the department store retailer has collaborated with Dazed on five short films.
Selfridges
:
Dazed Digital
:
Sustainability
Design Directions
Sensory Assault
Artists and image-makers have often found beauty in the grotesque. Now they are honing in on strange, slimy textures, coloured liquids and imperf...
Gen Viz
:
Sensory
:
Maisie Cousins
Micro Trends
Responsive Museums
Museums are changing in response to visitors’ expectations to be engaged, immersed and entertained.
Museum
:
Dialogue
:
Participation
Micro Trends
Brandalism
Smart brands are using the expectations of one brand to convey the values of another in acts of Brandalism. These Brandalists are crashing competit...
Branding
:
Vandalism
:
Competition
News
Brand new: Retailer comes up with the Goods
Brand new: Retailer comes up with the Goods
Branding
:
Coats Of Arms
:
Anders Arhoj
Viewpoints
How OffLimits is redefining emotional eating
Emily Elyse Miller, founder of OffLimits, discusses disrupting the cereal category and creating a brand built around a full spectrum of emotions.
Food
:
Branding
:
Wellness
News
In full Bloom: Shoe display is a breeze for Spanish designer
Spain – Window dresser Ion Ander Beloki has used a mobile and a tripod to create an original display for fashion brand Loreak Mendian’s shoe collec...
Bloom
:
Ion Ander Beloki
:
Footwear
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