'branding'

Cinema becomes the antidote to digital distraction

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Cinema becomes the antidote to digital distraction

A new ad by Vue Cinemas draws attention to the world’s digital distractions – and encourages people to remain focused by heading to the cinema.
Media : Technology : Entertainment
American consumers feel awkward about luxury

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American consumers feel awkward about luxury

A new study by the Journal of Consumer Research suggests that luxury purchases can often make consumers feel inauthentic.
Luxury : Wealth : Uneasy Affluence
Lexilife’s smart lamp can reduce the effects of dyslexia

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Lexilife’s smart lamp can reduce the effects of dyslexia

French company Lexilife has introduced a smart light for dyslexics, The Lexilight, at this year’s CES exhibition.
Technology : Design : Inclusivity
The Interview: Charlotte Ferguson on where skincare meets psychology

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The Interview: Charlotte Ferguson on where skincare meets psychology

We spoke to Charlotte Ferguson, founder of wellness brand Disciple, about why psychodermatology is a growing field in treating stress-related skin ...
Beauty : Wellness : Psychodermatology
Alexa is now able to express emotion

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Alexa is now able to express emotion

Amazon’s latest voice-tech capabilities allow the AI tool to express human-like personality traits.
Technology : Media : Amazon Alexa
TypeCase is a tactile keyboard for the differently abled

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TypeCase is a tactile keyboard for the differently abled

The accessible keyboard has just five buttons, instead of 50.
Technology : Inclusivity : Design
Hot:Second is swapping physical clothes for digital garments

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Hot:Second is swapping physical clothes for digital garments

A world-first pop-up store where physical products can be traded for digital experiences.
Fashion : Retail : Sustainability
The Wall Street Journal promotes the value of print media

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The Wall Street Journal promotes the value of print media

In a new ad campaign, The Wall Street Journal highlights the overwhelming nature of modern media in an age of misinformation.
Media : News : Society
Flamingo’s latest product is for women with pubic hair

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Flamingo’s latest product is for women with pubic hair

The female grooming company has launched Mons Mist, a conditioning spray for pubic hair.
Beauty : Wellness : Personal Care
Coca-Cola is recycling and re-using marine plastic

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Coca-Cola is recycling and re-using marine plastic

The multinational drinks corporation has unveiled sample bottles made using recycled marine plastics.
Drink : Sustainability : Plastic
A sustainable camper van for luxury roaming

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A sustainable camper van for luxury roaming

California-based Living Vehicle has designed a luxury travel trailer to be a high-end yet sustainable answer to mobile living.
Mobility : Sustainability : Technology
Ecover transforms waste beer liquid into soap

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Ecover transforms waste beer liquid into soap

Ecover has worked with a Belgian beer manufacturer to upcycle waste ingredients into washing up liquid.
Sustainability : Cleaning : Waste
A device that converts food waste into pigments

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A device that converts food waste into pigments

Imperial college London graduate Nicole Stjernswärd has created the Kaiku system to transform food scraps into sustainable pigments for paints, ink...
Fashion : Sustainability : Technology
Facebook’s cafés will offer personalised privacy check-ups

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Facebook’s cafés will offer personalised privacy check-ups

The social media company is opening five pop-up cafes across the UK, which will offer visitors advice on personalising privacy settings.
Technology : Media : Privacy
Thought-starter: Are you ready for your resilience training?

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Thought-starter: Are you ready for your resilience training?

The Future Laboratory co-founder Chris Sanderson explores our three macrotrends in a new 60-minute webinar.
Society : Culture : Resilience
A festival urinal designed to end gender inequality

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A festival urinal designed to end gender inequality

Co-founders Gina Périer and Alexander Egebjerg have launched the world’s first industrially produced female urinal.
Travel : Convenience : Design
This museum offers a new take on virtual reality

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This museum offers a new take on virtual reality

The Museum of Future Experiences is an immersive, multi-sensory space that merges immersive theatre, psychology and virtual reality.
Technology : Experience : Virtual Reality
The Helm redefines what it means to invest in women

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The Helm redefines what it means to invest in women

The venture capital firm for female-founded companies has launched an e-commerce platform dedicated to women-led beauty, fashion and lifestyle brands.
Finance : Female Futures : Retail
​Adidas by Stella McCartney presents a recyclable hoodie

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​Adidas by Stella McCartney presents a recyclable hoodie

Adidas has unveiled the first 100% recyclable performance garment within its adidas by Stella McCartney brand.
Fashion
Google is helping kids to identify fake news

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Google is helping kids to identify fake news

The technology company has added six new media literacy lessons to its Be Internet Awesome curriculum to teach minors how to use and navigate the i...
Technology : Media : News
Thought-starter: Can meal kits become more sustainable?

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Thought-starter: Can meal kits become more sustainable?

From slashing waste to sourcing ingredients sustainably, meal kit companies are repositioning themselves as a solution for eco-conscious shoppers.
Food : Sustainability : Meal Kits
Biodegradable plastic lasts longer than expected

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Biodegradable plastic lasts longer than expected

A new study shows that biodegradable plastic bags do not deteriorate after long-term exposure to the environment.
Sustainability : Plastic : Recycling
Bumble plans to use AI to blur explicit images

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Bumble plans to use AI to blur explicit images

The dating app is using artificial intelligence to flag and detect nudity in a bid to stop explicit images from appearing in users’ personal chats.
Media : Culture : Digital
Milan 2019: AI and robotics come to life at Sony exhibition

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Milan 2019: AI and robotics come to life at Sony exhibition

At Milan Design Week 2019, Sony presents a future in which AI and robotics forge empathetic connections with humans.
Design : Milan Salone : Robotics
Virtual reality doesn’t have to be visual

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Virtual reality doesn’t have to be visual

Daniel Sabio’s talk explored what an audio-driven virtual reality (VR) experience for the blind could be like.
Gaming : Entertainment : Technology
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