Up for the cup: Reuseable vessel cuts waste

Melbourne – A takeaway coffee cup that can be used time and again may be the solution to the heaps of non-recyclable disposable coffee cups generated by a post-Starbucks society.

The plastic KeepCup is unbreakable and spill-proof, and has better heat-retaining properties than paper or glass. With a customisable colour palette and a choice of universally standard sizes, the KeepCup serves up coffee with a conscience for those on the go.