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Statistics
Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.
News
Stat: US consumers move away from second-hand shopping stigma
In its 2023 Recommerce Report mobile resale marketplace OfferUp has revealed that 76% of surveyed respondents believe the stigma associated with se...
Fashion
:
Sustainability
:
Society
News
Stat: UK’s favourite groceries at risk from climate change
A new report by Christian Aid warns that more than a fifth of popular grocery items in the UK could be threatened by climate change.
Sustainability
:
Food & Drink
:
Society
News
Stat: Marijuana use among middle-aged Americans at record levels
A recent study funded by the National Institutes of Health has revealed concerning trends in alcohol and marijuana consumption among adults aged 35...
Food & Drink
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Society
:
Health & Wellness
News
Stat: American Gen Z prefer lip gloss and lip care to outdated lipsticks
Released in August 2023, consumer insights firm Circana’s US report on beauty trends in 2023 suggests that Gen Z could be the downfall of the lipst...
Youth
:
Beauty
:
Society
News
Stat: Business leaders plan to spend more on social media
A 2023 report by Sprout Social and Harris Poll has found that despite the turbulent economy and widespread budget cuts, 80% of business leaders are...
Media & Entertainment
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Finance
:
Advertising & Branding
News
Stat: Britons no longer believe hard work leads to a better life
A recent study involving 24 countries has challenged the traditional perception that Britons prioritise work over other aspects of life.
Workplace
:
Health & Wellness
:
Society
News
Stat: American Gen Z workers plan to change jobs frequently
A report by ResumeLab released in September 2023 suggests that young Americans aren’t planning to stick around for long in the workplace.
Youth
:
Workplace
:
Society
News
Stat: Adults over 60 are nearly invisible in ads despite strong spending power
CreativeX, a creative ad tech firm, has revealed that only 4% of individuals featured in advertisements globally in 2022 were over the age of 60.
Advertising & Branding
:
Society
:
Media & Entertainment
News
Stat: What high-net-worth individuals cost the planet
Having financial resources doesn’t equate to greater climate responsibility. A new study reveals the disproportionate footprint of high-net-worth i...
Luxury
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Travel & Hospitality
:
Sustainability
News
Stat: Singaporeans across generations show strong support for local businesses
A recent study by American financial service corporation American Express reveals that the majority of Singaporeans are enthusiastic supporters of ...
Retail
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Sustainability
:
Society
News
Stat: Belief in online conspiracies greater among US teens than adults
A study published in August 2023 has shown that teenagers are significantly more likely to believe online conspiracy theories than older generation...
Youth
:
Media & Entertainment
:
Society
News
Stat: New study finds that anger drives climate activism
A study of more than 2,000 Norwegian adults reveals that anger is a powerful predictor of participation in climate protests, and is seven times str...
Society
:
Sustainability
:
Youth
News
Stat: Recreational drug use is soaring in the US
American adults are fond of recreational drugs – new data reveals that in 2022, drug use hit an all-time high in the US.
Youth
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Cannabis
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America
News
Stat: Britons want working from home to become a legal right
If companies are divided on the topic of remote working, workers are much less so. New data suggests that the British workforce supports flexible w...
Workplace
:
Stat
:
Statistic
News
Stat: US Gen Z do not solely define wealth as financial security
In its 2023 Young Investor Research report, US Bank reveals how American Gen Z, in contrast with their elders, define wealth as more than financial...
Gen Z
:
Finance
:
United States
News
Stat: Gen Z feel pressure to align food habits with identity
Global communications firm Ketchum’s recent survey of 2,000 children and those aged 13 and above explores the distinctive food habits of Generation...
Food & Drink
:
Society
:
Gen Zen
News
Stat: Nearly half of American adults support TikTok ban
According to a recent Reuters/Ipsos survey conducted over two days, some 47% of American adults express at least partial support for banning the Ch...
Media
:
Entertainment
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TikTok
News
Stat: Young Americans delay marriage due to financial concerns
A recent survey of 906 Gen Z and Millennials conducted by the Thriving Center of Psychology sheds light on the reasons behind young Americans’ hesi...
Youth
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Marriage
:
Gen Zen
News
Stat: Broadcast news still considered most trustworthy news source in US
A declining interest in news and a surge in video streaming subscriptions have reshaped consumer habits, according to decision intelligence company...
Media
:
Entertainment
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Fake News
News
Stat: The Great Wealth Transfer comes with challenges for heirs
In the next 10 years, 15% of American adults expect to receive an inheritance from a parent, spouse, family member or another individual. But as th...
Finance
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Inheritance
:
Inheritable Futures Laboratory
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