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Statistics
Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.
News
Stat: Financial wellness is the next workplace benefit
Generation Z are entering the workplace with a much more pragmatic set of demands for their employers.
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Stat: India's wealthy class is rapidly expanding
As India’s upper and middle classes expand, brands are well positioned to enter India’s burgeoning luxury market.
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Stat: Chinese citizens lead global wellbeing charts
The findings of Lululemon's latest Wellbeing Index suggest that global wellbeing has improved, owing to better coping strategies and a greater focu...
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Stat: Romance fraud reaches a record high
According to data by the Federal Trade Commission (FTC), the rate of romance fraud has reached an all-time high.
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By 2026, visits to the metaverse could be daily
Just like other digital platforms and innovations before it, new research predicts that the metaverse will soon integrate itself into people’s dail...
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A new low for global democracy
The Economist Intelligence Unit’s latest annual Democracy Index has found that the global state of democracy declined in 2021, with the aggregate s...
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Stat: Global diamond jewellery sales are soaring
While the diamond jewellery industry suffered a pandemic hit resulting in store closures, wedding cancellations and travel restrictions, recent res...
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Stat: The power of the plant-based menu
Research from the University of Oxford shows that adding more plant-based menu options is a simple and effective way to reduce meat consumption.
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Stat: Brand loyalty is on the decline
Once a defining factor of purchasing decisions, brand loyalty is becoming a rare resource in retail.
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Stat: Returns are a major problem for retailers
Retailers are suffering significant revenue losses due to outdated return systems. According to research by ReverseLogix, 70% of retail companies a...
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Stat: Pet ownership soars in China
Perceptions about domestic animals are changing rapidly in China. According to iResearch, from 2015 to 2020, the pet economy quadrupled in size, re...
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Stat: Americans are still confused about the metaverse
As the metaverse continues to gain prominence in the press, there is still great confusion among consumers about what the term means.
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Stat: Food waste is fuelled by consumer indecision
People across the UK are throwing away a staggering amount of produce, with research revealing that consumer indecision is fuelling food waste.
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Stat: Tiredness is Britain’s next epidemic
Chronic exhaustion is affecting the lives of many Britons, with research by YouGov showing that one in eight people in the country feel tired all o...
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Stat: Inter-generational sales rise in resale
As resale platforms become an increasingly prominent feature in the e-commerce landscape, different age groups are adopting the model.
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Stat: Businesses must step up where governments are failing
Many consumers are expecting more from businesses, as governments and the media are failing to meet societal expectations.
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Stat: Luxury consumers want to shop in the metaverse
As the metaverse continues to dominate media headlines, a small study by Klarna shows that luxurians are receptive to shopping in virtual worlds.
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Stat: Music and gaming go hand in hand for Gen Z
With the gaming and music worlds becoming increasingly intertwined, there's a need for innovation when it comes to in-game music purchases and disc...
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Stat: Generation Z set their sights on home-buying
According to research by Sotheby’s and the Center for Generational Kinetics, Generation Z are more interested in home-ownership than their Millenni...
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Stat: Cognac sales soar in China
It’s been a robust year for cognac sales, with strong demand in different regions across the world. In 2021 alone, cognac sales in China leapt by 5...
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