Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

News

Stat: The single tax makes women more financially unstable

A US survey conducted in April 2024 by Qualtrics on behalf of Intuit Credit Karma sheds light on the financial challenges faced by single women, wi...

Finance : Womenhood : Status

News

Stat: Climate change causes a health hazard for workers globally

As the climate emergency escalates, the labour organisation of the United Nations studied its impact on the global workforce.

Sustainability : Health & Wellness : Society

News

Stat: TikTok leads global in-app earnings with record-breaking revenue

Despite facing regulatory challenges in several countries, TikTok emerged as the top-earning app globally.

Technology : Pop-culture & Media : Society

News

Stat: Eating forage fish could reduce deaths and mitigate climate change

A recent study using data from more than 130 countries published in BMJ Global Health has found that changing from red meat to forage fish such as...

Sustainability : Food & Drink : Society

News

Stat: Survey finds that Millennials lead astrology interest

A survey conducted by the Harris Poll sheds light on astrology’s popularity among different generations in the US.

Astrology : Society : Millennials

News

Stat: American teenagers are spending more on beauty than ever

Piper Sandler Companies has released the findings of its 47th biannual Taking Stock With Teens survey, conducted in partnership with non-profit stu...

Youth : Beauty : Retail

News

Stat: Gen Z and Millennials prioritise healthy eating amid cost of living crisis

New research from Lifesum highlights a trend where Gen Z and Millennials are prioritising healthy eating amid the current cost of living crisis.

Food : Health : Wellness

News

Stat: Extreme tourism market set to soar in coming years

A new report by Allied Market Research forecasts a remarkable surge in the extreme tourism market, projecting it to soar to £72.96bn ($91bn, €85.28...

Travel : Hospitality : Tourism

News

Stat: Gen Z are exercising less than their elders did at the same age

Asics Corp’s latest Global State of Mind Study underlines the enduring connection between physical activity and mental health.

Health : Wellness : Fitness

News

Stat: Employee engagement in the US hits lowest level in over a decade

Employee engagement in the US has reached its lowest point in more than 10 years, according to findings by Gallup released in April 2024.

Workplace : Generation Z : HR

News

Stat: UK ethical shopping surges despite cost of living crisis

Despite the UK facing its sharpest increase in living costs in four decades, ethical shopping continues to rise, reflecting consumers’ concerns for...

Sustainability : Food & Drink : Society

News

Stat: Young Americans are working a second job to reach home ownership

Amid soaring housing costs, a Redfin-commissioned survey released in March 2024 reveals a significant shift among young Americans towards either wo...

Finance : Workplace : Youth

News

Stat: British children want better access to nature and green space

A study from UK conservation charity The National Trust and children’s newspaper First News has revealed that 76% of children want to spend more ti...

Youth : Environment : Nature

News

Stat: Brands must master immersive, social gaming to engage Gens Z and Alpha

Livewire’s 2024 Next Gen Attention report reveals that Gen Alpha and Gen Z are more welcoming of brands in gaming than older generations.

Gaming : Youth : Branding

News

Stat: Most American drivers have no trust in self-driving cars

Amid the fervour of technological advancement, a recent American Automobile Association (AAA) survey suggests 91% of drivers don’t trust autonomous...

Mobility : Technology : AI

News

Stat: Influencer marketing brings greater ROI than traditional digital ads

Brands and agencies are shifting their marketing strategies towards creator-driven content, with a March 2024 Influencer Marketing Trends Report by...

Advertising : Content Creator : Influencers

News

Stat: Wealth inequality in India surpasses British colonial era levels amid billionaire boom

A March 2024 study from the World Inequality Lab has unveiled a worrying reality behind India's billionaire surge.

Luxury : Finance : Society

News

Stat: Gen Z are embracing AI in their dating lives

More than three-quarters of Millennials and 81% of Gen Z would use an AI bot to help them flirt on a dating app, according to a report by Cosmopoli...

Youth : Pop-culture & Media : Technology

News

Stat: Sporting events are boosting travel among Millennials and Gen Z

In its new 2024 Global Travel Trends Report American Express highlights how sporting events are one of the nascent drivers of the travel industry.

Sports : Travel Trends : Youth

News

Stat: Consumers continue to snack despite cost of living crisis

Is snacking recession-proof? The fifth annual State of Snacking report by Mondelēz and The Harris Poll indicates that despite the cost of living cr...

Food & Drink : Cost Of Living : Society

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