Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

Stat: Flirtini survey reveals astrology’s influence on dating

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Stat: Flirtini survey reveals astrology’s influence on dating

US dating app Flirtini’s latest survey of 2,000 of its adult users reveals the influence of astrology on modern-day dating.
Youth : Health & Wellness : Society
Stat: Easter eggs soar in price

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Stat: Easter eggs soar in price

Easter eggs are getting more and more expensive. According to the UK's Which? food price inflation tracker, in 2023, a Maltesers Truffles Luxury Ea...
Retail : Food & Drink : Finance
Stat: Ultra-wealthy donations to philanthropic causes reached £150.7bn in 2022

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Stat: Ultra-wealthy donations to philanthropic causes reached £150.7bn in 2022

A new report from Altrata reveals that the ultra-wealthy gave a total of £150.7bn ($190bn, €176bn) to philanthropic causes in 2022, almost 25% more...
Luxury : Finance : Society
Stat: UK holidaymakers embrace staycations amid climate concerns

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Stat: UK holidaymakers embrace staycations amid climate concerns

New research from market intelligence agency Mintel reveals that 56% of UK holidaymakers are prioritising staycations over trips abroad due to clim...
Finance : Travel & Hospitality : Sustainability
Stat: Skiing regions set to see a severe drop in snow days by 2100

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Stat: Skiing regions set to see a severe drop in snow days by 2100

Across the globe, 20% of skiing areas could lose 50–100% of their snow cover days and 13% face losing all annual snow cover by 2071–2100, according...
Sustainability : Travel & Hospitality : Society
Stat: Gen Z women in the US are increasingly identifying as LGBTQ+

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Stat: Gen Z women in the US are increasingly identifying as LGBTQ+

The percentage of lesbian, gay, bisexual, transgender and queer (LGBTQ+) adults in the US has reached a record high, according to a Gallup survey o...
Youth : Identity : Society
Stat: US parents stretch finances to support their adult children

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Stat: US parents stretch finances to support their adult children

A recent survey reveals that nearly half of US parents are supporting their adult children financially.
Finance : Youth : Society
Stat: Young Americans crave originality in streaming content

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Stat: Young Americans crave originality in streaming content

A recent survey by streaming platform Tubi reveals a significant shift in the preferences of young American viewers.
Youth : Pop-culture & Media : Society
Stat: Gen Z want employers to help them build personal brands

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Stat: Gen Z want employers to help them build personal brands

Growing up consuming a steady stream of influencer content, Gen Z feel compelled to develop personal brands and want their employers to help facili...
Identity : Workplace : Society
Stat: Instagram and TikTok are now Gen Z’s preferred search engines

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Stat: Instagram and TikTok are now Gen Z’s preferred search engines

Gen Z are increasingly using social media platforms as tools for search, according to a new study by marketing technology vendor SOCi published in ...
Media : Entertainment : Youth
Stat: Understanding Gen Alpha’s online habits

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Stat: Understanding Gen Alpha’s online habits

As the oldest Gen Alpha are turning 10 years old, their online habits are moulding the future.
Youth : Technology : VR
Stat: Public trust in AI is sinking across the board

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Stat: Public trust in AI is sinking across the board

A recent report from global communications firm Edelman reveals a significant trust gap in artificial intelligence (AI) technologies.
AI : Technology : Trust
Stat: Asics highlights the state of the gender exercise gap

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Stat: Asics highlights the state of the gender exercise gap

Sportswear specialist Asics has unveiled the findings of a global study on the gender exercise gap, shedding light on the challenges women face in ...
Sports : Women's Fitness : Mental Wellbeing
Stat: Vodafone UK partners with Global Action Plan for online safety

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Stat: Vodafone UK partners with Global Action Plan for online safety

Vodafone UK has joined forces with Global Action Plan to advocate for online safety, urging UK regulators to prioritise safety in the development o...
Foresight : Generations Now And Next : Generations
Stat: YouTube is the number one place for Gen Alpha to see ads

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Stat: YouTube is the number one place for Gen Alpha to see ads

For a new report published in February 2024, Precise TV and Giraffe Insights surveyed 2,000 US-based kids aged 2–12 and their parents to analyse th...
Gen Alpha : Youth : Media
Stat: Gen Z embrace freelance roles in response to AI and job insecurity

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Stat: Gen Z embrace freelance roles in response to AI and job insecurity

A survey by Fiverr, the freelancing jobs platform, reveals that Gen Z in Germany, France, the UK and the US are turning away from traditional nine-...
Workplace : Youth : Gen Z
Stat: The marketing industry has an ageism problem

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Stat: The marketing industry has an ageism problem

Marketing has a youth bias problem. Data from Marketing Week’s 2024 Career and Salary Survey of more than 3,000 UK marketers reveals that 70.2% are...
Workplace : Youth : Marketing
Stat: Mental health crisis hits UK’s Gen Z workforce

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Stat: Mental health crisis hits UK’s Gen Z workforce

Research from the Resolution Foundation (RF) highlights a concerning rise in mental health difficulties among young people in the UK, affecting the...
Workplace : Wellbeing : Health
Stat: Highsnobiety study reveals its readers’ outlook on dating

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Stat: Highsnobiety study reveals its readers’ outlook on dating

Highsnobiety’s State of Love study, released for Valentine’s Day 2024, examined readers’ perspectives on relationships, marriage and dating norms.
Relationship : Dating : Modern Marriage
Stat: US Millennials endure the cost of keeping up appearances

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Stat: US Millennials endure the cost of keeping up appearances

Millennials grapple with formidable financial burdens stemming from housing costs, student loans and mounting credit card debt, yet they remain fix...
Finance : Cost Of Living : Millenials
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