Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

News

Stat: British Gen Z’s interest in sober socialising is growing

In a notable shift from traditional socialising, Mintel’s latest research released in January 2024 reveals that nearly the same amount of British G...

Food : Drink : Youth

News

Stat: Edelman Trust Barometer 2024 reveals trust paradox amid rapid innovation

The 2024 Edelman Trust Barometer, a survey of 32,000 respondents across 28 countries conducted in November 2023, has highlighted a perplexing socie...

Trust : Finance : Brands

News

Stat: Luxury brands find new opportunities in Brazil’s dynamic market

Luxury brands continue to show resilience, but specific social, economic and cultural trends in regions like Brazil, the Middle East and South Kore...

Fashion : Luxury : Retail

News

Stat: Ikea’s Life at Home Report 2023 crystallises 10 years of insights on home living

Furniture retail giant Ikea has launched its tenth Life at Home Report 2023.

Home : Health & Wellness : Society

News

Stat: Using AI for fun is more widespread than for professional purposes

Artificial intelligence seems to be on everyone’s lips in 2024, but what are people using AI for in their day-to-day lives?

Technology : Media & Entertainment : Society

News

Stat: Recent US graduates are leaving a poor impression on potential employers

A survey of 800 managers, directors and executives has revealed that recent US college graduates are struggling with many aspects of professional l...

Workplace : Youth : Employment

News

Stat: Strava’s Year In Sport report reveals generational exercise trends

Strava, the global community for active individuals boasting over 120m athletes, has unveiled its Year In Sport: The Trend Report, which sheds ligh...

Sports & Leisure : Youth : Health & Wellness

News

Stat: Young Britons drive demand for low- and no-alcohol drinks

By embracing sober lifestyles, young people are fuelling the no- and low-alcohol beverage market.

Youth : Food & Drink : Society

News

Stat: Social media apps are targeting minors and making billions

A December 2023 study in the US from the Harvard TH Chan School of Public Health has found that social media platforms generated almost £8.6bn ($11...

Youth : Pop-culture & Media : Retail

News

Stat: Renewables produced enough clean energy to power every UK home in 2023

According to research collected from the Energy and Climate Intelligence Unit’s (ECIU) Power Tracker, in 2023 power generated from renewable energy...

Sustainability : Society : Technology

News

Stat: Nearly half of British teens are addicted to social media

Almost half of British teenagers are addicted to social media, according to early findings from a University of Cambridge paper analysing data from...

Pop Culture & Media : Youth : Health & Wellness

News

Stat: American Gen Z love influencer brands like no other group

In an exclusive report released in December 2023, Morning Consult suggests that Gen Z adults are the most likely to buy from a brand founded by an ...

Retail : Pop Culture & Media : Society

News

Stat: Time-poor consumers are turning to snacks to replace meals in the US

According to Frito-Lay’s annual Snack Index, the line between snacks and meals is increasingly blurring for US consumers.

Food & Drink : Society : Health & Wellness

News

Stat: ChatGPT was the fastest-growing brand in the US in 2023

Morning Consult’s annual Fastest Growing Brands 2023 report has revealed the brands that have soared in consumer appeal in 2023, with generative ar...

Retail : Technology : Society

News

Stat: Circular fashion set to make strides in the Middle East in 2024

How big is the market for circular fashion in the Middle East? Luxury retailer, distributor and consultancy Chalhoub Group has looked into consumer...

Luxury : Sustainability : Fashion

News

Stat: Bodycare is outselling skincare in China

Seeking self-care and ritual from products such as moisturiser and shower lotion, Chinese beauty consumers are shifting their attention – and walle...

Beauty : Wellness : Skincare

News

Stat: UK deep tech landscape reveals gender disparity in founder teams

A new report commissioned by the Royal Academy of Engineering’s Enterprise Hub sheds light on disparities in the UK’s deep tech sector.

Technology : Business : Womenhood

News

Stat: TikTok ads have a positive impact on consumer trust

Despite TikTok’s chokehold on younger consumers, many brands remain wary about marketing on the platform. But a recent of poll of TikTok users show...

Social Media : Pop Culture : Retail

News

Stat: Women’s elite sports set to hit revenue milestone in 2024

Deloitte predicts a ground-breaking revenue increase in women’s elite sports to over £782.9m ($1bn, €911.7m) in 2024, a 300% surge since 2021.

Sports : Leisure : Advertising

News

Stat: US Gen Z and Millennials are doom spending to cope with stress

Mindlessly shopping as a way to distract from concerns about the economy or foreign affairs, known as doom spending, is on the rise in the US.

Finance : Cost Of Living : Retail

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