Trends

The latest global consumer trends that we’re tracking across sectors, substantiated by expert opinions and the latest industry statistics.

Design Directions

Snapbac

Sports brand Snapbac has created a Precovery clothing category designed for those who wish to pursue professional levels of fitness.

Micro Trends

Waterless Beauty

As demand for water continues to outstrip supply, beauty brands are developing waterless formulas to alleviate consumers’ concerns about the enviro...

Sustainability : Waterless : Water-free

Design Directions

Snapbots

Snap Inc has launched a series of pop-up phygital vending machines to promote its first physical product.

Snapchat : Revelation Brands : Geo Quests

Design Directions

More and More: 3D Motion Design

With a rendered and hyper-real aesthetic, motion design studio More and More uses digital tools to explore the sensory value of computer-generated ...

More And More : Visual ASMR : 3D Motion Design

Design Directions

Wireframe Architecture

Alongside the typical tropes of luxury interior design emerges a new, nonchalant aesthetic. Geo-lux finishes are replaced with brightly coloured la...

Interior Design : Luxury Retail : Storey Studio

Micro Trends

Post-pharmacy brands

New supplement brands are reconsidering everything from branding to transparency, and whether being stocked in pharmacies is necessary.

Vitamins : Soft Aid : Wellness

Design Directions

The Fifth Sense

The Fifth Sense is a multidimensional brand experience that spans digital and physical locations.

Chanel : Dislocated World : Feminism

Micro Trends

Untrade Shows

It began with bloggers at fashion week. Once accessible only to buyers and media, trade shows and industry events are becoming more consumer-facing.

Trade Shows : B2B : Direct To Consumer

Design Directions

BRIGHT BMBR

The BRIGHT BMBR is a jacket that has both a physical and digital identity.

Rochambeau : Avery Dennison : EVRYTHNG

Design Directions

Ada Sokól: Digital Image-making

Digital artist Ada Sokół deconstructs the visual codes of luxury to reveal seductive aesthetic treatments.

Luxury Aesthetic : Digital Design : Neuromarketing

Micro Trends

Digital Citizens

At a time of great political turmoil, new digital tools are changing the nature of citizenship.

Democracy : Digital Citizenship : Politics

Design Directions

Lynk & Co

Lynk & Co is a new car brand that puts digital connectivity and sharing at the heart of its design.

Lynk & Co : Volvo : Auto

Design Directions

Dutch Design Week 2016: Design Directions

At this year’s event, bold aesthetic treatments weredictated by challenging visions of the future, from technological utopias to alternativerealities.

Dutch Design Week 2016

Micro Trends

Hard Pop

As craft beer flavour profiles veer towards bitter and consumers seek healthier alcohol options, alcoholic soda drinks and fizzy waters are on the ...

Alcohol : Alco-health : Water

Design Directions

RUH Collective

RŪH Collective is introducing fashion-forward clothing for women who want to cover up.

Hijabistas : Modesty : RUH Collective

Design Directions

Spring/summer 2017 Fashion Week: Part 2

In the second part of our fashion week coverage, LS:N Global examines the continuing influence of Athleisure on many designers, as well as more exp...

Fashion Week : Chanel : Digital Luxury

Micro Trends

Health-conscious Kids

As society becomes more health-conscious, wellness is trickling down to the youngest generation.

WellJelly : China Drewitt : Fitness Trackers

Design Directions

Ichiran Brooklyn

Ichiran is bringing its unique brand of ramen and service to the US.

Ramen : Solo Dining : New Bricolage Living

Design Directions

Spring/summer 2017 Fashion Week: Part 1

Messages of female empowerment and irreverent DIY embellishments were among the themes and treatments presented by designers this season. LS:N Glob...

Fashion Week : Feminism : Gucci

Micro Trends

Beyond the Label

Food and drink brands and retailers are fighting the lack of clarity in the industry by offering more information than that normally provided on fo...

Transparency : Target : Labels

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