Viewpoints

Opinions, thought-starters and viewpoints from influencers, changemakers and chief thinkers, understanding how the next big ideas will shape your business.

Retrofitting Revolution
Modern Armour
How to Master AI
South Africa’s Luxury Surge
New Era Nutrition
Streetwear: are we buying the fuss or the fabric?

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Streetwear: are we buying the fuss or the fabric?

The co-founders of nascent fashion brand Ballyhoo discuss why the future of hype lies in informed curation that fuses past, present and future.
Fashion : Branding : Sustainability
The future of mental healthcare is trippy

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The future of mental healthcare is trippy

Kori Harrison of Trip explains how the app will democratise psychedelic therapy and be integrated into mainstream mental healthcare over the next d...
Health & Wellness : Technology : Media & Entertainment
How to target next-generation leisure-seekers

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How to target next-generation leisure-seekers

Jade Akintola, founder of ITA Leisure, is elevating the outdoor goods market with a brand that lies at the intersection of nature, design and inclu...
Travel : Tourism : Leisure
Five global experts share what’s next for luxury

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Five global experts share what’s next for luxury

After a tumultuous start to the decade, we explore how the luxury sector is evolving across customer engagement, products and conscious mindsets.
Luxury : Sustainability : Travel & Hospitality
The future of fashion is… farming?

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The future of fashion is… farming?

Allbirds’ head of sustainability, Hana Kajimura, says it’s time for the industry to reduce carbon impacts through collaborative, regenerative pract...
Fashion : Sustainability : Manufacturing
It’s time for sustainability to get spiritual

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It’s time for sustainability to get spiritual

CogDis is an ethical consultancy with spirituality and imperfection at its core. Here’s how its founders are guiding brands on their quest for better.
Sustainability : Fashion : Youth
Why a hybrid approach is the future of events

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Why a hybrid approach is the future of events

As some regions re-open, the virtual spaces that provided a lifeline for brands are going nowhere. Instead, get ready for a future of immersive, hy...
Events : Fashion : Marketing
The audio-first future of Muslim social media

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The audio-first future of Muslim social media

A spokesperson for social media platform Sango, explains how audio-based engagement is fostering community for Muslims across the world.
Media : Social Media : Technology
Galaxy’s live-stream app animates fashion resale

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Galaxy’s live-stream app animates fashion resale

Danny Quick, co-founder of retail app Galaxy, explains why live video selling will foster a community-led future for fashion resale.
Retail : Fashion : Sustainability
Retailers must think beyond the category to compete

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Retailers must think beyond the category to compete

It’s no longer enough to offer local events at flagship stores – now, retail must take inspiration from other sectors entirely, from galleries to s...
Retail : Customer Experience : Leisure
How tech will shape a future of situational skincare

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How tech will shape a future of situational skincare

Taking cues from fitness and health apps, Routinely co-founder Charlotte Van Loock is using data to tailor and adapt skincare routines to people's ...
Beauty : Technology : Health And Wellness
We’re living in the age of the Meme Brand

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We’re living in the age of the Meme Brand

Welcome to kamikaze capitalism, where business rules are inverted, creative destruction becomes destructive creation and brands compete to stand fo...
Branding : Advertising : Gen Z
For brands, Pride must be a long-term strategy

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For brands, Pride must be a long-term strategy

With a mission to democratise LGBT+ media, Tag Warner, CEO of Gay Times, discusses how brands can navigate Pride month and beyond.
Youth : Identity : Media
How resell culture will define Gen Z banking

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How resell culture will define Gen Z banking

Geri Cupi, CEO and founder of fintech disruptor Twig, discusses how the circular economy will transform young people’s perception of wealth.
Finance : Gen Z : Retail
The future of fragrance is physi-motional

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The future of fragrance is physi-motional

Scent has long transcended time and space. Now, it’s being used to connect humans, bridge digital gaps and fuse the functional with the emotional.
Luxury : Beauty : Technology
The future of luxury lies in escapism

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The future of luxury lies in escapism

Author and analyst Erwan Rambourg is positively bullish about what lies ahead for the sector, sharing insights from his latest book, Future Luxe.
Luxury : Travel : Health & Wellness
Fashion rental’s future is locally peer-to-peer

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Fashion rental’s future is locally peer-to-peer

Jen Charon, co-founder of Loanhood, explains why local communities and peer-to-peer interactions will drive the future of fashion rental.
Fashion : Retail : Sustainability
Why brandsplaining is retail’s new battleground

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Why brandsplaining is retail’s new battleground

Brands continue to market to women using sneaky sexism and corporate feminism tactics, say Jane Cunningham and Philippa Roberts, co-authors of new ...
Advertising : Retail : Society
We must re-centre wellness on POC experiences

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We must re-centre wellness on POC experiences

Poonam Dhuffer, founder of self-awareness platform YSM8, says it’s time for the wellness to re-centre on Black, brown and POC practices and lived e...
Health & Wellness : Intersectionality : Society
Total bodycare blurs the lines of wellness

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Total bodycare blurs the lines of wellness

Sean Moran, the founder of EauLab, shares his vision for a 360-degree wellness brand that delivers physical, mental and emotional health via hydrat...
Wellness : Drink : Self-care
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