Viewpoints

Opinions, thought-starters and viewpoints from influencers, changemakers and chief thinkers, understanding how the next big ideas will shape your business.

The Rise of the Expert Influencer

Viewpoints

The Rise of the Expert Influencer

As users increasingly seek transparency, trust and intention on Instagram, a new wave of influencers are emerging, full of professional acumen, lif...
Retail : Advertising & Branding : Fashion
The Overconsumption Mindset

Viewpoints

The Overconsumption Mindset

Dr Daniel Benkendorf, professor of psychology at the Fashion Institute of Technology (FIT) in New York, considers why a growing number of eco-anxio...
Sustainable Fashion : Climate Change : Global Warming
The EUX Factor

Viewpoints

The EUX Factor

Quinine’s founder Ian Johnston explains why the future of the retail experience is to blend all touchpoints with the customer into a seamless conve...
Retail : Technology : Design
The Case for AI as Augmented Intelligence

Viewpoints

The Case for AI as Augmented Intelligence

Inspired by the excitement seen at SXSW 2023, Brazilian agency Box1824’s CEO Paula Englert and vice-president Laura Kroeff argue that artificial in...
AI : Artificial Intelligence : SXSW
In our Body Hostility Era

Viewpoints

In our Body Hostility Era

After a decade of dieting rebranded as wellness and a Western awakening to inclusivity and representation of marginalised groups in the public eye,...
Youth : Body Positive : Dieting
Transforming Brand Loyalty

Viewpoints

Transforming Brand Loyalty

Ross Basri, co-founder of Uptop, explains how non-fungible tokens (NFTs) could transcend fluctuating popularity to create value-driven loyalty netw...
Retail : Technology : Society
Scents and Scent-ability

Viewpoints

Scents and Scent-ability

Scent is set to change the nature of health, wellbeing and self-care, according to Firmenich’s chief consumer and innovation officer, Matteo Magnani.
Beauty : Sustainability : Health And Wellness
Women Without Kids

Viewpoints

Women Without Kids

Author, feminist and founder of the sober-curious movement Ruby Warrington chats to Martin Raymond about why women without children aren’t represen...
Society : Health & Wellness : Youth
Human Sustainability Workplaces

Viewpoints

Human Sustainability Workplaces

Christina Disler, founder of human data analytics platform Aster, is paving the way for a workplace culture that supports human sustainability.
Workplace : Technology : Society
Black Art Matters in Web3

Viewpoints

Black Art Matters in Web3

British artist Nubianizm explains how a new generation of Black visual artists find solace, community and compensation on the blockchain.
NFT : NFTs : Web3
Demystifying Luxury with La Patiala

Viewpoints

Demystifying Luxury with La Patiala

From caviar bumps to après-ski etiquette, Kristen Shirley’s open-source luxury encyclopaedia La Patiala unpacks the elite’s unspoken codes, rules a...
Luxury : Food & Drink : Society
Yassified Marketing

Viewpoints

Yassified Marketing

Appropriated by all corners of the internet, African American Vernacular English could simultaneously sell authenticity and empower Black women.
Advertising & Branding : Media And Entertainment : Society
The Neuroaesthetic Age

Viewpoints

The Neuroaesthetic Age

Susan Magsamen and Ivy Ross argue in Your Brain on Art that the science behind art can help us to reinvigorate the spaces around us with new kinds ...
Design : Health & Wellness : Art
The Dorchester: Reframing Future Heritage

Viewpoints

The Dorchester: Reframing Future Heritage

London’s The Dorchester has undergone a significant rebranding, rooted in its 1930s inception. We speak exclusively to creative agency Construct ab...
Luxury : Hospitality : Design
Right to Repair Laws Take on Big Tech

Viewpoints

Right to Repair Laws Take on Big Tech

New repairability laws are encouraging eco-aware business models. But will corporate power comply?
Media : Technology : Sustainability
Wearables: The At-home Doctor

Viewpoints

Wearables: The At-home Doctor

Wearables may have been a novelty 10 years ago, but today they have the ability to elevate human potential, particularly in the realm of healthcare.
Technology : Wearable Tech : Healthcare
Future Airport Commerce

Viewpoints

Future Airport Commerce

A new report by Kinetic Consultancy explores how digital enhancements and new concept developments can improve the airport customer journey.
Airports : Commerce : Retail
Autonomous Vehicles: Moonshot or Reality?

Viewpoints

Autonomous Vehicles: Moonshot or Reality?

After more than a decade of moonshots, reality is setting in for the autonomous vehicle market.
Automotive : Mobility : Technology
How Soil is Inspiring Food Futures

Viewpoints

How Soil is Inspiring Food Futures

Dish The Dirt, a unique dining experience by designer and lecturer Gabby Morris, suggests soil is the key to an ethically interconnected food indus...
Food : Soil : Sustainability
The Power of Everyday Awe

Viewpoints

The Power of Everyday Awe

How can we use the power of everyday awe to prime innovation or even create heightened levels of wellbeing? LS:N Global speaks to Professsor Dacher...
Health & Wellness : Society : Awe Economy
You have 3 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN