Viewpoints

Opinions, thought-starters and viewpoints from influencers, changemakers and chief thinkers, understanding how the next big ideas will shape your business.

Welcome to the post-social era

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Welcome to the post-social era

With the advent of Web 3.0, scrolling through major social media platforms will be usurped by small-scale decentralised social networks where priva...
Social Media : Web 0.3 : Influencers
How fashion NFTs can spark eco-action

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How fashion NFTs can spark eco-action

Brad Morris, founder of digital fashion house MYAMI, shares how NFTs can be used as virtual tools for prompting environmental action.
Fashion : Metaverse : Climate
Gen Z are shaking up the elitist art world

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Gen Z are shaking up the elitist art world

The art world is on the cusp of major change. Here’s how Paul Hill, the 22-year-old founder of Strada, is empowering the next generation of artists...
Youth : Luxury : Art
How material science is transforming beauty ingredients

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How material science is transforming beauty ingredients

Lauren Bowker, designer and founder of The Unseen, perceives beauty as a material that sits in between our inside and outside worlds.
Beauty : Materials : Technology
Burning Man’s experiment to climate-proof future living

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Burning Man’s experiment to climate-proof future living

Zac Cirivello, operations manager at Burning Man’s new permanent city, describes his hopes for the project and the future of regenerative design.
Festival : Regenerative Building : Community
Unpacking luxury’s NFT and metaverse opportunity

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Unpacking luxury’s NFT and metaverse opportunity

Daniella Loftus, a member of Red DAO, describes how non-fungible tokens (NFTs) and digital goods can open new revenue streams and enhance audience ...
Luxury : Technology : NFTs
Why we need Black leaders across all sectors

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Why we need Black leaders across all sectors

The Future Laboratory’s Alena Joyette and Paige Owusu discuss why it’s time for representation and celebration of Black talent all year round.
Society : Diversity And Inclusion : Black History Month
Situ Live’s storytelling is augmenting physical retail

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Situ Live’s storytelling is augmenting physical retail

Situ Live’s playhouse is a home-like space where technology, gadgets and exercise equipment are brought to life, giving brands a direct line to sho...
Retail : Technology : Customer Experience
What’s next for sustainability? Collective action

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What’s next for sustainability? Collective action

As global heating reaches boiling point, Andres Colmenares, co-director of IAM, asks how brands can address a global crisis of sociological imagina...
Sustainability : Technology : Media
Why internal culture is crucial for business success

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Why internal culture is crucial for business success

Businesses are swapping productivity and peak performance for a culture of connection, belonging and resilience as key metrics of their success.
Workplace : Society : Evolving Demographics
How to optimise skin longevity at a molecular level

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How to optimise skin longevity at a molecular level

Carolina Reis Oliveira, co-founder of One Skin, on why we should be addressing the root causes of ageing rather than the symptoms.
Beauty : Health : Wellness
How reverse engineering can future-proof our food

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How reverse engineering can future-proof our food

Adam Maxwell, CEO of Voyage Foods, explains how reverse engineering can future-proof the world’s most popular food and drink.
Food : Drink : Technology
Can hotels become the towns of the future?

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Can hotels become the towns of the future?

By providing a blueprint for future living, Tara Medina and Andrés Saavedra, co-founders of
Travel : Workplace : Hospitality
It’s time to wake up to the metaverse mall

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It’s time to wake up to the metaverse mall

With Fortnite, Minecraft and Roblox thriving, the metaverse’s doors have been flung open. But when will retailers start building their own virtual ...
Retail : Technology : Gaming
Natural foundations at Milan Design Week 2021

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Natural foundations at Milan Design Week 2021

Carlo Ratti, Note Design Studio and Vestre harness the power of design and data to promote sustainable urban futures at Milan Design Week 2021.
Design : Sustainability : Future Cities
Designing for the future’s Equilibrium Cities

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Designing for the future’s Equilibrium Cities

The Future Laboratory and creative network Dutch Invertuals are exploring how design can foster Equilibrium Cities – urban zones where collective o...
Design : Sustainability : Creatives
Gucci’s Robert Triefus on redefining luxury

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Gucci’s Robert Triefus on redefining luxury

Gucci’s executive vice-president of brand and customer engagement discusses the inter-Covid lessons for luxury – and what The Five States of Luxury...
Luxury : Retail : Fashion
Why global youth migration will re-map the world by 2050

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Why global youth migration will re-map the world by 2050

Strategist Parag Khanna discusses the mega-trends and scenarios that will dictate the movement of billions of people, shaping our borders, work and...
Society
The workplace of 2030 will be Web 3.0

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The workplace of 2030 will be Web 3.0

Tina He and Mind Apivessa, co-founders of Station, are empowering and upskilling regular internet users into the Web 3.0 workforce of the future.
Youth : Media : Technology
David Rockwell on turning constraints into dramatic retail opportunities

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David Rockwell on turning constraints into dramatic retail opportunities

Following the publication of his new book Drama, the architect discusses why limitations and impermanence will underpin a more human future for ret...
Retail : Architecture : Placemaking
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