Viewpoints

Opinions, thought-starters and viewpoints from influencers, changemakers and chief thinkers, understanding how the next big ideas will shape your business.

Retrofitting Revolution
Modern Armour
How to Master AI
South Africa’s Luxury Surge
New Era Nutrition
Can hotels become the towns of the future?

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Can hotels become the towns of the future?

By providing a blueprint for future living, Tara Medina and Andrés Saavedra, co-founders of
Travel : Workplace : Hospitality
It’s time to wake up to the metaverse mall

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It’s time to wake up to the metaverse mall

With Fortnite, Minecraft and Roblox thriving, the metaverse’s doors have been flung open. But when will retailers start building their own virtual ...
Retail : Technology : Gaming
Natural foundations at Milan Design Week 2021

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Natural foundations at Milan Design Week 2021

Carlo Ratti, Note Design Studio and Vestre harness the power of design and data to promote sustainable urban futures at Milan Design Week 2021.
Design : Sustainability : Future Cities
Designing for the future’s Equilibrium Cities

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Designing for the future’s Equilibrium Cities

The Future Laboratory and creative network Dutch Invertuals are exploring how design can foster Equilibrium Cities – urban zones where collective o...
Design : Sustainability : Creatives
Gucci’s Robert Triefus on redefining luxury

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Gucci’s Robert Triefus on redefining luxury

Gucci’s executive vice-president of brand and customer engagement discusses the inter-Covid lessons for luxury – and what The Five States of Luxury...
Luxury : Retail : Fashion
Why global youth migration will re-map the world by 2050

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Why global youth migration will re-map the world by 2050

Strategist Parag Khanna discusses the mega-trends and scenarios that will dictate the movement of billions of people, shaping our borders, work and...
Society
The workplace of 2030 will be Web 3.0

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The workplace of 2030 will be Web 3.0

Tina He and Mind Apivessa, co-founders of Station, are empowering and upskilling regular internet users into the Web 3.0 workforce of the future.
Youth : Media : Technology
David Rockwell on turning constraints into dramatic retail opportunities

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David Rockwell on turning constraints into dramatic retail opportunities

Following the publication of his new book Drama, the architect discusses why limitations and impermanence will underpin a more human future for ret...
Retail : Architecture : Placemaking
Streetwear: are we buying the fuss or the fabric?

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Streetwear: are we buying the fuss or the fabric?

The co-founders of nascent fashion brand Ballyhoo discuss why the future of hype lies in informed curation that fuses past, present and future.
Fashion : Branding : Sustainability
The future of mental healthcare is trippy

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The future of mental healthcare is trippy

Kori Harrison of Trip explains how the app will democratise psychedelic therapy and be integrated into mainstream mental healthcare over the next d...
Health & Wellness : Technology : Media & Entertainment
How to target next-generation leisure-seekers

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How to target next-generation leisure-seekers

Jade Akintola, founder of ITA Leisure, is elevating the outdoor goods market with a brand that lies at the intersection of nature, design and inclu...
Travel : Tourism : Leisure
Five global experts share what’s next for luxury

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Five global experts share what’s next for luxury

After a tumultuous start to the decade, we explore how the luxury sector is evolving across customer engagement, products and conscious mindsets.
Luxury : Sustainability : Travel & Hospitality
The future of fashion is… farming?

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The future of fashion is… farming?

Allbirds’ head of sustainability, Hana Kajimura, says it’s time for the industry to reduce carbon impacts through collaborative, regenerative pract...
Fashion : Sustainability : Manufacturing
It’s time for sustainability to get spiritual

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It’s time for sustainability to get spiritual

CogDis is an ethical consultancy with spirituality and imperfection at its core. Here’s how its founders are guiding brands on their quest for better.
Sustainability : Fashion : Youth
Why a hybrid approach is the future of events

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Why a hybrid approach is the future of events

As some regions re-open, the virtual spaces that provided a lifeline for brands are going nowhere. Instead, get ready for a future of immersive, hy...
Events : Fashion : Marketing
The audio-first future of Muslim social media

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The audio-first future of Muslim social media

A spokesperson for social media platform Sango, explains how audio-based engagement is fostering community for Muslims across the world.
Media : Social Media : Technology
Galaxy’s live-stream app animates fashion resale

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Galaxy’s live-stream app animates fashion resale

Danny Quick, co-founder of retail app Galaxy, explains why live video selling will foster a community-led future for fashion resale.
Retail : Fashion : Sustainability
Retailers must think beyond the category to compete

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Retailers must think beyond the category to compete

It’s no longer enough to offer local events at flagship stores – now, retail must take inspiration from other sectors entirely, from galleries to s...
Retail : Customer Experience : Leisure
How tech will shape a future of situational skincare

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How tech will shape a future of situational skincare

Taking cues from fitness and health apps, Routinely co-founder Charlotte Van Loock is using data to tailor and adapt skincare routines to people's ...
Beauty : Technology : Health And Wellness
We’re living in the age of the Meme Brand

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We’re living in the age of the Meme Brand

Welcome to kamikaze capitalism, where business rules are inverted, creative destruction becomes destructive creation and brands compete to stand fo...
Branding : Advertising : Gen Z
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