Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Paradigms 2024: Future of Branding

Brand storytelling and the evolving definition of creativity were hot topics as well-known and emerging designers gathered in Rome to determine the future of branding

Markets

The Rise of Inclusive Travel 

From inclusive cultural learning to accessible work and play, successful travel design must have people with disabilities at the forefront

Markets

State of Luxury: Singapore

Rising disposable income and affluence amongst Singaporeans, along with high-spending international business and leisure travellers, are boosting Singapore’s luxury outlook

Big Ideas

Paris Fashion Week SS25

Cutting through the chaos and overwhelming nature of fashion month, we distil the key insights from Paris Fashion Week

Big Ideas

Material Matters 2024

Material Matters 2024 edition didn’t disappoint in highlighting innovative material intelligence

Big Ideas

Explore the next global luxury hotspots

Five global locations are offering fresh opportunities in the inter-Covid era, as luxury brands and high-end hospitality put down deeper, more loca...

Luxury : Covid-19 : Travel

Markets

Live-stream Market 2021

The world has changed, and with it the way companies are using live-streams to appeal to new and existing consumers.

Retail : Technology : Marketing

Markets

Rebranding Ready-to-drink

As ready-to-drink emerges as one of the fastest-growing drink sectors, the category is being updated and elevated in line with premiumisation.

Drinks : Branding : Packaging

Markets

Athletic Tourism Market

Combatting sedentary lifestyles, travel industry leaders are making a play for active travellers by placing sports and fitness at the heart of thei...

Travel : Hospitality : Hotel

Markets

Fashion Rental Market

Fashion rental services are evolving to benefit brands and consumers, providing new revenue streams, peer-led style inspiration and convenience.

Fashion

Big Ideas

SPF’s Skintellectual Future

Brands are pioneering new methods to future-proof skin through hybrid products that combine sun protection properties with skincare benefits.

Beauty : Skincare : Suncare

Markets

Emerging Youth: US Hispanic

As one of America’s largest multicultural consumer groups, Hispanic youth are redefining their representation through activism, music and beauty.

Youth : Beauty : Music

Markets

Sneaker Hubs Market

A new wave of online sneaker hubs is gaining traction by providing community, trust and independent perspectives beyond the original hype platforms.

Fashion : Footwear : Resell

Big Ideas

The patriotic future of Chinese travel

Closed to tourists until 2022, domestic travel is an important engine of growth for China, where travellers are raring to rediscover their vast hom...

Travel : China : Tourism

Markets

Queer Care Market

From sexual wellness to mental health, non-discriminatory care is on the rise as inclusive products and services look to address LGBTQ+ health chal...

Health : LGBTQ+ : Wellness

Big Ideas

Vibrant branding is elevating global cuisine

Using bold visual language, a new wave of food brands are challenging outdated notions to position Asian food as healthy, diverse and accessible.

Food : Drink : Branding

Big Ideas

Five immersive workspaces of the future

As remote working becomes the norm, discover the platforms pointing to a future of virtual water-cooler moments, CGI networking and digital client ...

Workplace : Technology : Media

Markets

The State of Luxury: Brazil

Recovery looks promising in Brazil’s luxury market but long-term success will lie in brands’ ability to embrace e-commerce and personalise customer...

Luxury : Retail : Technology

Markets

Eyewear Market

After the shock of Covid-19, the eyewear market has its sights on enhancing physical retail, more inclusive optical designs and wellbeing-led eyeca...

Fashion : Design : Intersectionality

Big Ideas

How beverage is borrowing from personal care

Morgan McLachlan, master distiller and co-founder of clean botanics brand Amass, discusses bridging the gap between self-care and social rituals.

Drink : Wellness : Self-care

Big Ideas

Five future paths for luxury collaborations

Historical rivalries are being put aside as luxury firms embrace the benefits of working together, from authentication projects to shared audiences.

Luxury : Sustainability : Fashion

Big Ideas

The Gen Z messaging apps of tomorrow

Forget Snapchat and WhatsApp. Today’s youth are taking it upon themselves to create fluid social apps that nurture their multimedia friendships.

Youth : Media : Gen Z

Markets

Digital Afterlife Market

From NFTs to AI holograms, the intersection of technology and the funeral industry is changing how we grieve and how we’ll be remembered.

Digital : Technology : Media

Markets

Destination Retail Redux

New opportunities are emerging to transform retail hubs into community-first assembly points that offer more diverse activities for wider audiences.

Retail : Architecture : Society

Markets

Next-gen Grocery Market

Amid soaring online grocery sales, nascent food shopping services are stepping up to offer a higher level of speed, speciality and even sustainabil...

Grocery : E-commerce : Sustainability