Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Paradigms 2024: Future of Branding

Brand storytelling and the evolving definition of creativity were hot topics as well-known and emerging designers gathered in Rome to determine the future of branding

Markets

The Rise of Inclusive Travel 

From inclusive cultural learning to accessible work and play, successful travel design must have people with disabilities at the forefront

Markets

State of Luxury: Singapore

Rising disposable income and affluence amongst Singaporeans, along with high-spending international business and leisure travellers, are boosting Singapore’s luxury outlook

Big Ideas

Paris Fashion Week SS25

Cutting through the chaos and overwhelming nature of fashion month, we distil the key insights from Paris Fashion Week

Big Ideas

Material Matters 2024

Material Matters 2024 edition didn’t disappoint in highlighting innovative material intelligence

Big Ideas

Designing a hotel for single parents

Co-founder of architecture firm NOA* Stefan Rier and interior designer Joanna Lehnis explain why the hospitality sector needs to reconsider what it...

Markets

Hospitality Fitness Market

Reluctant to abandon the fitness regimes that have become such an integral part of everyday life, gym enthusiasts are seeking hospitality experi...

Travel : Hospitality : Wellness

Markets

The State of Luxury: USA

The US maintains its position as the world’s biggest luxury market, but disruption from discounters, failing malls and Made in America have chang...

Luxury : E-Commerce : Retail

Big Ideas

The studios making virtual retail a reality

As mixed-reality commerce gathers pace, a growing community of creative digital studios are facilitating the transition from the physical to the di...

Retail : VR : Digital Culture

Big Ideas

How fashion is giving female inmates a future

Fashion brand Carcel works with female prisoners to produce premium clothing. Founder Veronica D’Souza discusses how its support and training will ...

Fashion : Female Futures : Carcel

Big Ideas

Smart tech that helps you train like a pro

From smart sports apparel to AI fitness instructors, the next generation of smart tools is emerging to help non-professionals train more efficiently.

Health : Wellness : Technology

Big Ideas

Is this digital mind gym the future of wellbeing?

Poppy Jamie, founder of mental wellbeing app Happy Not Perfect, discusses how a combination of neuroscience and technology can boost happiness.

Mental Health : Mental Wellbeing : Apps

Markets

Chinese Fitness Market

Fuelled by a growing interest in healthy living among China’s middle classes, the country’s health, wellness and fitness sectors are booming.

Wellness : Health : Fitness

Big Ideas

A modelling agency that champions people with disabilities

Laura Johnson and Zoe Proctor, co-founders of Zebedee Management, on their mission to increase the representation of people with disabilities in th...

Fashion : Retail : Inclusivity

Big Ideas

Why peer-to-peer lending is the future of interiors

Harth co-founder Ed Padmore explains how the furniture sharing platform will benefit both designers and owners.

Hospitality : Retail : Furniture

Markets

Money Market: Millennials

While Millennials are anxious to ensure their future financial stability, fear of missing out (FOMO) continues to be a factor in overspending.

FinTech : Millennials : Youth

Big Ideas

Could transhumanism be available on the NHS?

Steve Fuller, a sociologist and author of Humanity 2.0, discusses society’s aversion to taking biological risks, and says this must change to embra...

Far Futures : Technology : Health

Markets

The State of Luxury: UK

Brexit has left the UK luxury sector divided – but can a Millennial state of mind redress the balance between thriving its tourist trade and domes...

Luxury : Brexit : Tourism

Big Ideas

How The Restory is making luxury repairs an essential retail service

Vanessa Jacobs, founder of the accessories restoration company, on the growing demand for luxury goods repairs – and why brands must pay attention.

Luxury : Fashion : Retail

Big Ideas

The dangers of tech brands usurping government

Lucie Greene, the worldwide director of the Innovation Group at J Walter Thompson, outlines the consequences of Big Tech's encroachment into the ci...

Technology : Retail : Mobility

Big Ideas

Future Trust Marks

From space-mined minerals to income-adjusted goods and branded cities, the labels that will help consumers make informed choices beyond 2030.

Retail : Artificial Intelligence : Food And Drink

Big Ideas

The rise of young female health-preneurs

These young feminists are empowering the next generation of girls with practical tools that improve their physical, mental and sexual wellbeing.

Youth : Health : Wellness

Markets

Emerging Youth: South Korea

In a patriarchal society dominated by tradition, young South Koreans are choosing to forge their own paths rather than conform to antiquated a...

Youth : South Korea : Beauty

Big Ideas

Why brands need to talk about female puberty

Bunny Ghatrora, co-founder of Blume, a subscription service for girls going through puberty, explains why brands are missing an opportunity to cate...

Youth : Wellness : Retail

Big Ideas

With RFID tags, biohacking could become less invasive

Tim Cannon, CEO of Livestock Labs, explains how brands can allay fears over biohacking technologies and deliver products with tangible health benef...

Health : Wellness : Far Futures