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Behaviours
Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.
Big Ideas
Paradigms 2024: Future of Branding
Brand storytelling and the evolving definition of creativity were hot topics as well-known and emerging designers gathered in Rome to determine the future of branding
Markets
The Rise of Inclusive Travel
From inclusive cultural learning to accessible work and play, successful travel design must have people with disabilities at the forefront
Markets
State of Luxury: Singapore
Rising disposable income and affluence amongst Singaporeans, along with high-spending international business and leisure travellers, are boosting Singapore’s luxury outlook
Big Ideas
Paris Fashion Week SS25
Cutting through the chaos and overwhelming nature of fashion month, we distil the key insights from Paris Fashion Week
Big Ideas
Material Matters 2024
Material Matters 2024 edition didn’t disappoint in highlighting innovative material intelligence
Big Ideas
How targeted advertising can survive the GDPR
Katarzyna Szymielewicz, co-founder and president of Panoptykon Foundation, a Polish NGO that aims to protect the rights of individuals in a surveil...
Advertising
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GDPR
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Privacy
Big Ideas
How Goodyear is heralding a sustainable future
Senior industrial designer Sébastien Fontaine and principal engineer Claude Boes from Goodyear’s Innovation Centre in Luxembourg discuss the import...
Automobile
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Wellness
:
Sustainability
Big Ideas
This West African supergrain could be the next quinoa
Noah Levine, chief marketing officer at Yolélé Foods, a start-up building a supply chain for the African grain fonio, explains the potential appeal...
Food
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Cuisine
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Diets
Big Ideas
Jim Meehan on why moderation is good for the alcohol industry
The bartender and author discusses the disparity in drinking habits between different US generations, the moral responsibilities of the bartender a...
Drinks
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Hospitality
:
Wellness
Big Ideas
Is your brand ready for the GDPR?
The General Data Protection Regulation comes into effect on 25 May, offering both challenges and opportunities for brands.
Data
:
Digital
Markets
Fermented Drinks Market
The functional fermented drinks market is maturing fast, with innovators emphasising improved health benefits, free-from credentials and new occasi...
Drinks
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Hospitality
:
Health And Wellness
Markets
Mature Men’s Beauty Market
Beauty products aimed at an older demographic are skewed towards women, but more and more Baby Boomer men are seeking brands to address the skin ne...
Beauty
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Retail
:
New Masculinity
Big Ideas
The young influencers redefining male identity
The teenagers redefining masculinity through streetwear, meme culture and fresh representations of heritage and identity.
Youth
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Fashion
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New Masculinity
Big Ideas
The J-Beauty products to know about
Japanese beauty products are finding new appeal in the West thanks to their unique formulations and efficacy.
Beauty
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Skincare
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Cosmetics
Big Ideas
Data is not as neutral as it seems
Sound artist and researcher of critical data analytics Wesley Goatley discusses the importance of democratising data to better serve those who are ...
Sustainability
:
Data
:
Placemaking
Markets
Women’s Wealth Market: Part 2
As women become more prominent wealth-holders, societal structures are evolving to better nurture and improve their finances.
FinTech
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Female Futures
:
Finance
Big Ideas
Are we too selfish to be sustainable?
Dr Daniel Benkendorf, professor of psychology at the Fashion Institute of Technology, on turning our moral values into sustainable purchasing behav...
Fashion
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Sustainability
:
Retail
Big Ideas
Navigating the ethics of lab-grown materials
Designer Christina Haxholm discusses how synthetic biology can create a more sustainable fashion industry, and brands can help propel future uses.
Fashion
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Biotechnology
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Materials
Big Ideas
Future textiles will be made from seaweed and dissolving thread
The winners of H&M Foundation’s Global Change Award 2018 are pioneering circular processes in the fashion supply chain, using materials from a...
Fashion
:
Sustainability
:
Circular Economy
Markets
Fashion Recommerce
Fuelled by Generation Z spending power and the circular economy, the market for reselling fashion is on the rise.
Fashion
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Resell
:
Luxury Brands
Big Ideas
How will AVs impact urban design?
Governments and brands need to anticipate how autonomous vehicles will transform the way we plan and use our cities.
Mobility
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Automotive
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Retail
Big Ideas
The material revolution at Milan's Salone 2018
From sound-emitting glass to food as an interface, Salone del Mobile 2018 showcased a host of new material innovations that could shape the future ...
Material
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Biotechnology
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Packaging
Big Ideas
Antonia Opiah addresses the politics of black hair
The founder of Un-ruly discusses the launch of an at-home hairstyling service and how it reflects the inequalities of the beauty industry.
Beauty
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Marketing
:
Digital
Big Ideas
Why beauty brands need a holistic approach to diversity
Bridgette Howard, founder of Washington DC-based beauty incubator Parlor West Ventures, on the need for vertically integrated inclusivity and how l...
Beauty
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Inclusive Beauty
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Venture Capital
Big Ideas
Artist LaTurbo Avedon exists solely on the internet
The avatar and artist discusses her digital identity and explains why tech companies could become transhumanitarian.
IAM
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Digital Media
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Marketing
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