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Behaviours
Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.
Big Ideas
Paradigms 2024: Future of Branding
Brand storytelling and the evolving definition of creativity were hot topics as well-known and emerging designers gathered in Rome to determine the future of branding
Markets
The Rise of Inclusive Travel
From inclusive cultural learning to accessible work and play, successful travel design must have people with disabilities at the forefront
Markets
State of Luxury: Singapore
Rising disposable income and affluence amongst Singaporeans, along with high-spending international business and leisure travellers, are boosting Singapore’s luxury outlook
Big Ideas
Paris Fashion Week SS25
Cutting through the chaos and overwhelming nature of fashion month, we distil the key insights from Paris Fashion Week
Big Ideas
Material Matters 2024
Material Matters 2024 edition didn’t disappoint in highlighting innovative material intelligence
Big Ideas
Louise Leolin on why women need to create video games
The co-founder of DinoByte Labs, an indie games studio that exists to create games with diverse player experiences, discusses the importance of gam...
Female Futures
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Digital
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Technology
Big Ideas
CES 2018: The top innovations
From rethinking cars as devices to creating a virtual reality gym, these were the most intriguing products and ideas presented at CES 2018.
Technology
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Automotive
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Beauty
Big Ideas
George Ritzer on the McDisneyisation of tourism
The sociologist discusses how travel has succumbed to control, predictability and the wrath of McDonald’s.
Travel
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Hospitality
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Placemaking
Markets
The Future of Haircare
Brands are looking to skincare science and the potential of technology in order to tap into new market applications for haircare.
Beauty
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Digital
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Haircare
Big Ideas
Brand Innovation Debrief: Sephora
With the opening of its largest flagship store in Manhattan in 2017 and a host of new initiatives, Sephora shows how to get beauty retail right.
Beauty
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Retail
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Youth
Big Ideas
Sachin Shah on gaming’s role in mental health
The specialist registrar in general adult psychiatry and member of the Royal College of Psychiatrists collective Gaming The Mind discusses the huge...
Gaming
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Technology
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Digital
Big Ideas
How robots are transforming the travel and hospitality sectors
Service robots are appearing in a range of contexts from airport departure lounges to restaurants and hotels.
Hospitality
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Travel
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Technology
Markets
South Africa Travel Market
As tourism in South Africa booms, a rise in the number of African travellers and of companies bringing about positive social change is providing a ...
Travel
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Hospitality
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Luxury
Big Ideas
Jeremy Hodara on the challenges of e-commerce in Africa
The co-CEO and co-founder of Jumia, an e-commerce conglomerate with a presence across 23 African nations, talks about the challenges of running an ...
Retail
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E-commerce
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FMCG
Big Ideas
Eve Edelstein on incorporating wellness into architectural design
The research director of the Perkins+Will Human Experience Lab discusses her Neuro-Architectural design process and its potential for future cities.
Wellness
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Health
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Design
Markets
Wellness Architecture
As health and wellness becomes entrenched as a mainstream mindset, it is spreading into new areas – moving beyond gyms and expanding to wellness co...
Wellness
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Architecture
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Health
Markets
Gut Health Market
A greater understanding of the positive impact that sustaining gut bacteria has on overall health, both physical and mental, is fuelling this growi...
Health
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Wellness
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Microbiome
Big Ideas
The best of phygital retail in 2017
Retail operating systems, transportable stores and Instagram-powered inventory are some of the most inventive phygital concepts of 2017.
Retail
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Automation
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Phygital
Big Ideas
Ryan Elder on the power of distance in sensory marketing
The associate professor of marketing at Brigham Young University reveals how the perceived distance of a sensory experience can impact consumer beh...
Retail
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Advertising
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Marketing
Markets
Loyalty Market
As consumers become less loyal, brands are looking to personalisation, cryptocurrencies and mobile-based initiatives in an effort to redefine custo...
Retail
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Digital
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Technology
Markets
Voice Retail Market
As voice-enabled devices continue to enter our homes, and consumers become increasingly comfortable with the idea of talking to machines, retaile...
Retail
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Technology
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Digital
Markets
Members’ Club Market
The growth of the premium co-working sector is transforming members’ clubs.
Hospitality
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Work
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Luxury
Big Ideas
Shakeel Avadhany on making passengers’ time productive
The co-founder of ClearMotion explains why its intelligent suspension technology is a prerequisite for making time spent in autonomous cars useful.
Automotive
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Media
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Technology
Big Ideas
Turning car interiors into spaces of productivity
Uber and Clearmotion are developing systems that will create a more relaxing – and ultimately more usable – vehicle interior space.
Mobility
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Media
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Digital
Markets
Emerging Youth: India
India has a highly aspirational youth population that has the potential to unlock vast economic and social progress.
Youth
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India
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Advertising
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