Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Paradigms 2024: Future of Branding

Brand storytelling and the evolving definition of creativity were hot topics as well-known and emerging designers gathered in Rome to determine the future of branding

Markets

The Rise of Inclusive Travel 

From inclusive cultural learning to accessible work and play, successful travel design must have people with disabilities at the forefront

Markets

State of Luxury: Singapore

Rising disposable income and affluence amongst Singaporeans, along with high-spending international business and leisure travellers, are boosting Singapore’s luxury outlook

Big Ideas

Paris Fashion Week SS25

Cutting through the chaos and overwhelming nature of fashion month, we distil the key insights from Paris Fashion Week

Big Ideas

Material Matters 2024

Material Matters 2024 edition didn’t disappoint in highlighting innovative material intelligence

Markets

Spirits Innovations

From glassless packaging to raicilla, sotol and aquavit, we are likely to see a variety of innovations in the spirits market in 2024 as it weathers...

Big Ideas

Urban Bathing

An ancient ritual with a firm place in many cultures, communal bathing is undergoing a revival in urban areas.

Wellness : Health : Bathing

Big Ideas

Destination Debrief: Hainan

China’s Hawaii has turned its tropical forests and pristine beaches into a destination for both local and global luxury consumers seeking an authen...

China : Hainan Island : Hainan

Big Ideas

Brand Innovation Debrief: Elf Beauty

In 2023, Elf Beauty secured its position as Gen Z’s cosmetics brand of choice. From duping Dior to capitalising on Jennifer Coolidge’s rebounded ce...

Beauty : Gen Z : E.l.f Beauty

Markets

Redesigning Higher Education Spaces

From fostering wellbeing to embracing climate consciousness and immersive tech, we explore how higher education spaces are evolving to meet the div...

Higher Education : Future Of Education : Remote Learning

Big Ideas

Brand Innovation Debrief: Loewe

Spearheaded by fashion mastermind Jonathan Anderson, the Spanish luxury house is reaching new heights and mainstream appeal, without compromising o...

Fashion : Luxury : Pop Culture & Media

Big Ideas

Envisioning Tomorrows: Dubai Future Forum 2023

Described as the world’s largest gathering of futurists, Dubai Future Forum envisaged an array of futures, all focused on compassion, care and coll...

Dubai Futures Forum : Event : Tomorrow's Leadership

Big Ideas

Six Luxury Brands Building Loyalty with NFTs

Non-fungible tokens (NFTs) are catching their second wind, as fashion and luxury brands start to harness digital tokens as tools to build brand loy...

Luxury : Fashion : NFTs

Markets

Weight Loss Market Futures

As semaglutide injections and pills become the new normal, the weight loss market is entering a new era in which appetite suppressant treatments, d...

Weight Loss : Ozempic : Wearable Tech

Markets

AI Pleasures Market

AI is stepping into intimate domains, allowing users to create and experience bespoke tech-enhanced pleasure.

Technology : Sexual Wellness : AI

Big Ideas

BoF Voices 2023: The Creative Crossroads

At The Business of Fashion’s Voices 2023 conference, the focus was on creative resilience, ethical and sustainable innovation, and how AI is reshap...

Luxury : Fashion : Beauty

Big Ideas

Web Summit Lisbon 2023: Music Futures

Web Summit Lisbon 2023 tuned into the future of music, delving into the destiny of musicians, their art and their evolving connection with fans.

Music : Senses And Music : Live Music

Big Ideas

Web Summit Lisbon 2023: AI Futures

As the world’s biggest tech conference, Web Summit Lisbon 2023 had no choice but to dedicate much of its schedule to artificial intelligence – incl...

AI : Technology : Football

Big Ideas

Five Airlines Uplifting In-flight Wellness

Airlines are reviving luxury air travel, transforming the in-flight experience from exhausting to enriching and bringing wellness to 40,000 feet.

Travel : Hospitality : Wellness

Big Ideas

Revolutionising Beauty for Climate Change

A new climate-adapted beauty paradigm is under way. It is embracing adaptation instead of inclusivity, and is one in which dirt, sweat and bacteria...

Beauty : Wellness : Sustainability

Big Ideas

Web Summit Lisbon 2023: The Future of the Creator Economy, Podcasts and Gaming

Influencers, strategists and businesses gathered at the world’s largest tech conference in search of solutions to cut through the noise in a satura...

Technology : Influencer Marketing : Gaming

Big Ideas

Six Innovators Revolutionising the Ice Cream Aisle

Channelling lactose intolerance and conscious consumers’ demands, meet the innovators crafting dairy-free and unconventional ice cream.

Food : Indulgence : Sustainability

Markets

Kids’ Snack Market

Functional ingredients, re-imagined childhood classics and gastro gaming innovations are shaping the future of the kids’ snack aisle.

Youth : Food&Drink : Indulgence

Big Ideas

Global Wellness Summit 2023: Wellness’ Growing Influence

Expected to reach a market value of £6.89 trillion ($8.47 trillion, €7.90 trillion) by 2027, the wellness industry is increasingly prioritising nea...

Health : Wellness : Technology

Behaviours

Emerging Youth: UAE

The UAE’s Gen Z are leading the nation’s evolution by redefining tradition to mirror their own values and vision.

Youth : UAE : Gen Z