Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Paradigms 2024: Future of Branding

Brand storytelling and the evolving definition of creativity were hot topics as well-known and emerging designers gathered in Rome to determine the future of branding

Markets

The Rise of Inclusive Travel 

From inclusive cultural learning to accessible work and play, successful travel design must have people with disabilities at the forefront

Markets

State of Luxury: Singapore

Rising disposable income and affluence amongst Singaporeans, along with high-spending international business and leisure travellers, are boosting Singapore’s luxury outlook

Big Ideas

Paris Fashion Week SS25

Cutting through the chaos and overwhelming nature of fashion month, we distil the key insights from Paris Fashion Week

Big Ideas

Material Matters 2024

Material Matters 2024 edition didn’t disappoint in highlighting innovative material intelligence

Big Ideas

We are live

Global – Instagram has launched Instagram Live, a live streaming service that enables users to share ephemeral content in real time.

Instagram : Gen Viz : Live Streaming

Big Ideas

That Friday ill feeling

US – Patagonia is taking a stand against the annual Black Friday retail event by donating all sales to environmental causes.

Patagonia : Black Friday : Brandstanding

Big Ideas

Wired Retail 2016: Review

Artificial intelligence, smart products and the sharing economy were some of the key topics on the agenda at Wired’s third retail event, which was ...

Wired Retail : Artificial Intelligence : Augmented Reality

Big Ideas

Auto assistants

Germany – Mini has launched a personal mobility assistant that provides comprehensive travel advice to drivers.

MINI : Personal Appsistants : Mini Connected

Big Ideas

Drinks on demand

UK – Heineken has launched a new partnership with Deliveroo that aims to bridge the gap between the bar, the off-licence and the home.

Heineken : Deliveroo : Convenience Culture

Big Ideas

A digital death

US – Google has re-activated the accounts of consumers who contravened its terms of sale on Pixel phones.

Google : Backlash Brands : Pixel Mobile

Big Ideas

Experiential trips

Global – Airbnb is launching Trips, a new feature that offers users local peer-to-peer experiences.

Airbnb : The Sharing Economy : Trips

Communities

Life-long Learners

This community of high-net-worth high achievers are more interested in spending their money on self-enriching experiences than on gratuitous displa...

Life-long Learners : Luxury : Experience Economy

Big Ideas

Learning to adult

US – The Adulting School helps Millennials to learn the skills needed for adult life.

The Learning Economy : The Adulting School : Millennials

Big Ideas

Talk to me

Global – Duolingo is using artificial intelligence (AI) chatbots to help students master new languages faster.

Duolingo : The Learning Economy : Chat Bots

Big Ideas

Dubai Design Week 2016: Review

One of the world’s youngest design festivals, Dubai Design Week is paving the way for the future design identity of the Middle East, North Africa, ...

Dubai Design Week 2016 : The E-motional Economy : UAE

Big Ideas

Celebrating singledom

Global – Luxury retailers in the US are adopting Singles’ Day as a lucrative retail opportunity.

Singles' Day : Discount Shopping : Retail

Big Ideas

Opt out of fashion

Global – The appeal of subscription fashion is dwindling as the category becomes bloated with too much competition.

Nordstrom : Convenience Culture : Subscription

Communities

Anti-luxurians

Purist athletics gear, technology-driven fashion and brand subversion are the new cornerstones that represent a multifaceted future luxury consum...

Anti-luxurians : Fashion : Anti-authenticity

Big Ideas

Sun salutation

UK – New research shows that solar panels generated more electricity than coal in Britain over a six-month period.

Solar Panels : Renewable Energy : Tesla

Big Ideas

Decoded Beauty New York 2016: Review

Hyper-personalisation of beauty products and the importance of customised omni-channel content experiences were key talking points

Decoded Beauty : Gen Viz : Hyper-personalisation

Big Ideas

A taste of Japan

Japan – Kyoto Distillery is the region’s first artisanal gin distillery.

Kyoto Distillery : Artisanal Gin : Ki No Bi

Big Ideas

Eco-friendly food

US – Budget supermarket group Aldi has announced it will soon remove a range of pesticides from its products in US stores.

Aldi : Whole-system Thinking : Pesticides

Big Ideas

A ton of bricks

UK – Lego has announced that it will stop advertising in The Daily Mail.

Lego : Brandstanding : Stop Funding Hate

Big Ideas

Engineering the future

UK – The Dyson Institute of Technology aims to address the skills gap in engineering.

Dyson : The Learning Economy : Dyson Institute Of Technology

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