Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Paradigms 2024: Future of Branding

Brand storytelling and the evolving definition of creativity were hot topics as well-known and emerging designers gathered in Rome to determine the future of branding

Markets

The Rise of Inclusive Travel 

From inclusive cultural learning to accessible work and play, successful travel design must have people with disabilities at the forefront

Markets

State of Luxury: Singapore

Rising disposable income and affluence amongst Singaporeans, along with high-spending international business and leisure travellers, are boosting Singapore’s luxury outlook

Big Ideas

Paris Fashion Week SS25

Cutting through the chaos and overwhelming nature of fashion month, we distil the key insights from Paris Fashion Week

Big Ideas

Material Matters 2024

Material Matters 2024 edition didn’t disappoint in highlighting innovative material intelligence

Big Ideas

AI advertising

Global – IBM is to introduce artificial intelligence-powered digital adverts.

IBM Watson : Awakening Tech : Artificial Intelligence

Big Ideas

The app factor

US – Apple is launching a reality tv show to reveal the world of apps and the people that develop them.

Apple : Mega-systems : Planet Of The Apps

Big Ideas

FT Sharing Economy Summit 2016: Review

Sharing economy platforms are increasingly disrupting specialist service industries, while users are calling for a far more community-driven approach.

FT Sharing Economy 2016 : New Value Economy : Collaborative Economy

Big Ideas

Go and play

Global – Pokémon Go will soon let brands pay to make their stores points of interest in its game.

Pokemon Go : Augmented Reality : Advertising

Big Ideas

Brandwatch

Global – Greenpeace’s Detox Catwalk calls on fashion brands to tackle the toxic chemicals that they produce.

Greenpeace : Sustainability : Detox Catwalk

Big Ideas

Paper protest

UK – The New European is a newspaper for anyone who voted remain in last month’s EU referendum.

New European : Media : EU Referendum

Big Ideas

Apple for the teacher

Naples – Apple is working with the University of Naples Federico II to create the first iOS Developers Academy.

Apple : Gen Viz : Education

Big Ideas

RCA and CSM 2016 Graduate Shows Review

Graduates at the Royal College of Art (RCA) and Central Saint Martins (CSM) focused on new definitions of identity emerging in response to changes ...

Optimised Self : Artificial Intellligence : Graduate Shows

Big Ideas

Let’s connect

London – Bumble is launching BumbleBizz, a new feature that enables users to search for business contacts nearby.

BumbleBIZZ : Revelation Brands : Bleisure Generation

Big Ideas

Growing concerns

New York – Helping children to reconnect with the food supply chain is the inspiration behind two new start-ups.

Food Supply : Education : DIY Kits

Big Ideas

Piracy clampdown

China – Online marketplace Alibaba has announced new measures to monitor counterfeit goods for sale on its site.

Alibaba : Counterfeit : Piracy

Big Ideas

Food fight

US – A new survey shows that public and expert opinion on what is considered healthy is divided.

Healthy Eating : Food Futures : American Society For Nutrition

Big Ideas

Brexit fallout

UK – Consumer confidence has plummeted in the wake of the EU referendum, according to new figures.

GfK : Consumer Confidence : European Union

Big Ideas

An apple a day

Los Angeles – Doctors are giving overweight children who are at risk of developing diabetes prescriptions for free fruit and vegetables.

LA : Food And Drink Futures : Health & Wellness

Big Ideas

Cannes Lions International Festival of Creativity 2016: Part 2

Industry leaders came together to discuss how brands can create campaigns that pierce the consciousness of consumers.

Advertising : Creativity : Digital

Big Ideas

Switched on

Global – Facebook’s OpenCellular device will bring mobile connectivity to rural areas of the developing world.

Facebook : OpenCellular : Connectivity

Big Ideas

Steal the look

London – Rimmel has launched an augmented reality shopping app that enables users to steal someone else’s look.

Rimmel : Social Commerce : Augmented Reality

Big Ideas

Comfy cups

Global – The sports bra market is booming as more women opt for comfort and function over style.

Underwear : Athleisure : Millennials

Big Ideas

Weather system

US – IBM’s weather forecasting software Deep Thunder is helping businesses to plan ahead in unparalleled detail.

IBM : Deep Thunder : Weather Forecasting

Big Ideas

Ride fare

Austin – Ride Austin is a not-for-profit taxi service designed to fill the vacuum left by Lyft and Uber.

Ride Austin : Ride Share : Mobility

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