Gen Jones

Born 1955–1965 and known as the ‘lost’ generation, this cohort lack Boomer optimism, shaped instead by the economic and social strife of the 1970s.

Boomers Now and Next
Perimenopause Care-munities
She is Mother
The Great Wealth Transfer
Grandpeers Market
Nestlé to cut out all artificial ingredients

Big Ideas

Nestlé to cut out all artificial ingredients

Nestlé to cut out all artificial ingredients
Nestle : Confectionary : Chocolate
Gucci turns its Hand to Japanese craftsmanship

Big Ideas

Gucci turns its Hand to Japanese craftsmanship

Gucci turns its Hand to Japanese craftsmanship
Japan : Gucci : Craftsmanship
IHG adopts an Even approach to staying healthy

Big Ideas

IHG adopts an Even approach to staying healthy

IHG adopts an Even approach to staying healthy
Intercontinental Hotels Group : Spa : Wellness
Budweiser campaign shows brand is on track

Big Ideas

Budweiser campaign shows brand is on track

Budweiser campaign shows brand is on track
Budweiser : Beer : Advertising
DIY Foodies

Communities

DIY Foodies

Raised on a healthy diet of openness, experimentation and information-sharing on the internet, DIY Foodies are bringing home the bacon.
Food : Cookery School : Trucks
German car market in fast lane as EU sales stall

Big Ideas

German car market in fast lane as EU sales stall

German car market in fast lane as EU sales stall
Germany : Peugeot-Citroën : PSA
China set to be world leader in outbound Travel & Hospitality

Big Ideas

China set to be world leader in outbound Travel & Hospitality

China set to be world leader in outbound Travel & Hospitality
China Outbound Tourism Research Institute : Tourism : Travel
Mid-market retail brands feel the squeeze in UK

Big Ideas

Mid-market retail brands feel the squeeze in UK

Mid-market retail brands feel the squeeze in UK
Aldi : Lidl : Waitrose
Australia makes it plain on tobacco branding

Big Ideas

Australia makes it plain on tobacco branding

Australia makes it plain on tobacco branding
Cigarettes : Packaging : Legislation
Quiet Mark heralds a silent transformation

Big Ideas

Quiet Mark heralds a silent transformation

Quiet Mark heralds a silent transformation
Quiet Mark : The Noise Abatement Society : Noise
Discount outlets attract emerging market tourists

Big Ideas

Discount outlets attract emerging market tourists

Oxfordshire, UK – Tourists from emerging markets such as China and Brazil are credited with driving sales at Value Retail, the UK-based chain...
Value Retail : Bicester Village : Discount Shopping
Yale activates key change in lock technology

Big Ideas

Yale activates key change in lock technology

Yale activates key change in lock technology
Yale Lock : Near Field Communication : Android
Starbucks expansion plans are brewing in India

Big Ideas

Starbucks expansion plans are brewing in India

Starbucks expansion plans are brewing in India
Starbucks : India : JV
Open house at The Guardian for a weekend

Big Ideas

Open house at The Guardian for a weekend

Open house at The Guardian for a weekend
Newspapers : Journalism : Guardian
BRIC consumers fuel rise in hybrid car ownership

Big Ideas

BRIC consumers fuel rise in hybrid car ownership

BRIC consumers fuel rise in hybrid car ownership
BP : Hybrid : Cars
Chinese consumers drive record cognac sales

Big Ideas

Chinese consumers drive record cognac sales

Chinese consumers drive record cognac sales
Cognac : China : France
First-class fine dining takes off onboard Etihad

Big Ideas

First-class fine dining takes off onboard Etihad

First-class fine dining takes off onboard Etihad
Etihad : Airlines : Chef
Thomson coasts towards budget cruise market

Big Ideas

Thomson coasts towards budget cruise market

Thomson coasts towards budget cruise market
Thomson : Cruises : Budget
Men’s Luxury Retail

Markets

Men’s Luxury Retail

Global – Men continue to receive greater attention from retailers as luxury brands and department stores open dedicated men’s outlets, looking to t...
China : Japan : Valentino
Last Chance Travel & Hospitality

Micro Trends

Last Chance Travel & Hospitality

In a world in which wild places and wild things are threatened by climate change and the resource and food demands of 7bn humans, a new travel move...
Tourism : Destinations : Trekking
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