Gen Jones

Born 1955–1965 and known as the ‘lost’ generation, this cohort lack Boomer optimism, shaped instead by the economic and social strife of the 1970s.

Boomers Now and Next

There is an upcoming milestone in the Boomers’ generational journey. By 2030 they will all have reached the average Western retirement age of 65, supercharging a wider re-assessment of later life purpose along the way

Markets

Perimenopause Care-munities

Shifting attitudes are transforming the perimenopause into a force for collective health, highlighting the life stage as interconnected with, and supported by, the communities around us

Micro Trends

She is Mother

Talented women over 60 are finally getting their flowers and making more money than in their 20s in Hollywood, in modelling and on TikTok

Macro Trends

The Great Wealth Transfer

Wealth ownership, distribution and the politics that influence cross-generational spending are all in flux, according to the latest findings of The Future Laboratory’s report

Markets

Grandpeers Market

In a mindset shift among older consumers, grandparents are becoming grandpeers, sharing platforms with their grandchildren and keen to collaborate

Big Ideas

Cycling mega-brand targets men in Lycra

Cycling : Middle-age : Halfords

Micro Trends

Big Bold Luxe

Big is the new black in luxury circles as brands open ever bigger and bolder high-concept stores and employ epic marketing strategies to woo luxuri...

Flagship : Department Store : Stores

Big Ideas

Lego rental service helps parents save

Lego : Rental : Toys

Viewpoints

Debbi Evans : Media for interested women

Libertine founder Debbi Evans talks about creating media for interested women.

Libertine : Women's Magazines : Transmedia

Big Ideas

Visitors flock to UK’s anti-ageing beauty fair

The font of eternal youth sprung up in London for two days in May with the Anti-Ageing Health and Beauty Show, the UK’s first.

Anti-ageing : Skincare : Youth

Design Directions

Concoction

When you think of the word ‘bespoke’, it is perhaps the luxurious world of Savile Row tailoring that springs to mind, but increasingly beauty brand...

Fragrance : Haircare : Shampoo

Markets

Turkey Market Report

Turkey’s East-meets-West appeal is making headlines as rapid economic growth injects new life into Istanbul and the country’s other historic cities.

Turkey : Istanbul : Turkish Statistical Institute

Markets

Re-commerce fashion sites to rival eBay in 2013

UK, US – Over nearly 20 years, eBay has been at the forefront of the re-commerce market as consumers discovered that re-selling their possessions h...

EBay : Covetique : Asos

Micro Trends

Feminist luxury

Luxury brands are tailoring their products and services, not only to meet the needs of today’s affluent female consumers, but also to promote femal...

Female : Women : Empowerment

Markets

How to: Showroom

UK, US – Retailers are realising that showrooming is not the enemy. Bargain-driven consumers are increasingly researching purchases in-store before...

Showrooming : Bricks-and-mortar : MasterCard

Big Ideas

Ecommerce site sets new manhood agenda

Sussex, UK – Fatherhood blog Not a Bad Dad, the self-styled ‘antidote to the multitude of saccharine parent-focused sites around the world’, has la...

Not A Bad Dad : Blog : Father

Markets

Macau Luxury

Less than 10 years after the first foreign casino opened its doors in Macau, the sleepy former Portuguese colony has transformed itself into the wo...

HSBC : Macau : China

Markets

Fashion Week Autumn/Winter 2013/2014: Beauty Trends Overview

Punk, gothic, ghostly and feral references led backstage experts at the autumn/winter 2013/2014 shows to create visions of anarchic romance and poe...

Anarchy : Beauty : Punk

Big Ideas

Tourism sector appeals to Boomers' itchy feet

Tourism sector appeals to Boomers’ itchy feet

Africa : Adventure Travel : Long-haul

Big Ideas

American consumers increasingly passionate about live music

Music : Tickets : LiveAnalytics

Big Ideas

Performance fabrics steal the show in Berlin

Woollen jackets and waterproof or bonded fabrics for performance-related propositions.

Performance Fabrics : Bread & Butter : Berlin

Big Ideas

Mr Porter makes a statement at menswear show

Knitwear and statement tailoring are highlights at London Collections: Men for autumn/winter 2013.

Mr Porter : Menswear : London Collections: Men

Big Ideas

CES: Print digital photos in a flash at Fotobar store

Polaroid will launch a series of digital printing stores.

CES : Polaroid : Analog

Design Directions

No Noise at Selfridges

As we predicted in our New Sublimity macrotrend, getting away from it all is on the rise.Businesses are creating new contemplative spaces...

Branding : Alex Cochrane : Pause

Markets

India

India, the second most populous country in the world, is a booming trillion-dollar economy. Its secret weapon is its young workforce. The median ag...

India : Euromonitor : Vertebrand

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