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Markets
An in-depth analysis of a particular consumer market, with actionable insights
Markets
Luxury Futures 2016: Part 1
The very concept of luxury is under attack as consumers grow tired of brands talking about heritage and demand a more inspiring vision.
New Luxury Millennials
:
Emerging Luxury Millennials
:
Generation Z
Markets
Teen Beauty Market
Tired of relentlessly chasing perfection, members of Generation D are changing their expectations of what beauty can and should deliver.
Gender Neutral
:
Teen
:
Gen Z
Markets
Convenience Culture: Part 2
Technology is enabling consumers to access food in more convenient ways.
Convenience Culture
:
Food & Drink
:
Fast Food
Markets
Convenience Culture: Part 1
The meaning of convenience in relation to food is changing. LS:N Global examines the drivers that are shifting expectations of what fast, on-the-go...
Convenience Culture
:
Delivery
:
Food & Drink
Markets
Food and Drink Market 2016: Part 2
Why consumers are confused about nutritional guidelines, what will happen with fizzy drinks after the sugar tax and how alternative ingredients are...
Global Market Overview
:
Soda
:
Food & Drink Futures 2016
Markets
Food and Drink Market 2016: Part 1
In 2016, innovative producers and increasingly vocal consumers empowered by social media are leading a revolution to reset the global dining agenda.
Social Media
:
Food & Drink
:
Global Market Overview
Markets
Total Beauty: Part 2
Part two of our special report examines a grown-up version of beauty that includes the best of wellness, health and fitness, and highlights the bes...
Beauty
:
Holistic
:
Wellness
Markets
Total Beauty: Part 1
Beauty is breaking free from the confines of cosmetics and skincare, and taking its place in the modern wellness pantheon, incorporating aspects of...
Sport
:
Welness
:
Athleisure
Markets
Placemaking Market
Waves of migration, economic boom and bust, and technological disruption continue to transform the physical, emotional and cultural landscapes of c...
Placemaking
:
Revelation Brands
:
Change Catalysts
Markets
Influencer Market
Influencer marketing enables brands to engage with fiercely loyal communities in an authentic and seamless way.
Influencer Market
:
Gen Viz
:
Anti-authenticity Marketing
Markets
Global Beauty Market 2016: Part 2
In part two of our Global Beauty Market, we examine the changing cultural attitudes that are giving men even more permission to care about their lo...
Scents
:
Fragrance
:
Natural Beauty
Markets
Global Beauty Market 2016: Part 1
We examine the changing face of the global beauty market and the rapid rise of exciting new trends in the industry, from Social Power to Phygital S...
Instagram
:
Skincare
:
3ina
Markets
Sustainability Market
Business is adopting a Whole-system Thinking approach that replaces the ruthless pursuit of profit with a tripartite system that gives equal weight...
Whole System Thinking
:
Sustainability Futures
:
The Immortal Brand
Markets
Festival Market
Traditional music-focused festivals, dominated by Millennials, are now exploring new formats and content to connect more deeply with consumers.
Conviviality Culture
:
Festival
:
Branding
Markets
South Korean Beauty Market
South Korea’s eagle-eyed consumers are demanding fast fashion beauty brands that are attuned to Instagram-friendly aesthetics.
Beauty Futures
:
South Korea
:
Instagram
Markets
Destination Retail: Part 2
In Part 2 of Destination Retail we focus on why key trends, such as wellness hubs and incubation retail, will turn bricks-and-mortar locations into...
Destination Retail
:
Explorium Retail
:
Placemaking
Markets
Destination Retail: Part 1
The future of physical shopping is about creating a desire for destination and a location-specific brand experience.
Experiential
:
Destination Retail
:
Explorium Retail
Markets
Ride-share Market
The success of ride-share operators means everyone is looking for a share of this lucrative market.
Rideshare
:
Uber
:
Mobility
Markets
Retail Market 2016: Part 2
In Part 2 of our look at the retail market in 2016, we examine how off-price retail, delivery disruption and a rethinking of loyalty are affecting ...
Delivery Service
:
Off-price
:
Discount Retailers
Markets
Retail Market 2016: Part 1
In 2016, global retail will continue to defy contrasting economic headwinds to post startlingly healthy levels of growth.
Retail Market
:
Generation Z
:
Mobile Payments
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