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Markets
An in-depth analysis of a particular consumer market, with actionable insights
Markets
Cannabis Market Update
Despite a lack of regulatory controls, the much-hyped cannabis-derived food and beverage market continues to grow and diversify.
Food
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Drink
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Retail
Markets
Grandpeers Market
In a mindset shift among older consumers, grandparents are becoming grandpeers, sharing platforms with their grandchildren and keen to collaborate.
Society
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Technology
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Health
Markets
State of Luxury: South Korea
With rising wealth and digital fluency in its younger demographics, South Korea is well positioned as one of Asia’s most exciting and innovative gr...
Luxury
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Fashion
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Art
Markets
Gen Z Digital Wellness Market
Digitally native Generation Z go online to learn, play, socialise, but also to heal and open up, and this is giving rise to platforms supporting we...
Youth
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Wellness
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Mental Health
Markets
Perimenopause Care-munities Market
Shifting attitudes are transforming the perimenopause into a force for collective health, highlighting the life stage as interconnected with, and s...
Women's Health
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Health And Wellness
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Society
Markets
Women’s Health: India
India’s women’s wellness and femtech industry is coming of age, giving rise to activist brands and new opportunities for women’s health.
Health & Wellness
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Society
:
Womens Futures
Markets
Teen Fashion Market
Brands are re-imagining teen fashion with engaging activations spanning physical retail and the metaverse as the sector undergoes a global resurgence.
Youth
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Fashion
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Retail
Markets
Perimenopause Wellness Market
New approaches to the perimenopause are being defined by self-directed and personalised lifestyle choices, with holistic health solutions encompass...
Health & Wellness
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Society
:
Sports & Leisure
Markets
Symbiotic Storytellers
Harnessing advancements in AI, data and decentralisation, film-makers are creating new relationships of exchange between audiences and creators.
Media
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Streaming
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Web 3
Markets
Wild Swimming Market
As wild swimming gains popularity, brands are seizing the opportunity to make it more approachable – from wellbeing advice to retail innovations.
Sports & Leisure
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Nature
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Education
Markets
Resale Redux
The resale market is enjoying a resurgence, taking on fast fashion as a (mostly) guilt-free alternative, and allowing younger consumers to hunt for...
Retail
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Fashion
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Sustainability
Markets
State of Luxury: Thailand
As Thailand works to recapture its pre-pandemic tourism levels, the country is investing to become a premier luxury travel destination.
Luxury
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Thailand
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Hospitality
Markets
Meta-phygital Retail Market
By hosting events and product launches that bridge the gap between the physical and virtual realms, digital-first brands are unlocking new retail o...
Web3
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Metaverse
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Retail
Markets
African Spirits Market
After the market slowed, African spirits producers are leaning towards local ingredients, culture and tradition to put their drinks on the world st...
South Africa
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African Spirits
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Alcohol
Markets
Clean Water Market
As clean water continues to outstrip supply and its toxicity becomes a growing concern, a new generation of innovators are stepping in to radically...
Beauty
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Wellness
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Health
Markets
Haute Couture Market
New directions in the haute couture market reveal how the traditional sector is still at the forefront of fashion innovation and craftsmanship.
Luxury
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Sustainability
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Fashion
Markets
The State of Luxury: USA 2022
Priorities are changing in the US luxury market as brands seek to court high-net-worth clients with ever-more niche experiences, spaces and care.
Luxury
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Retail
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Health & Wellness
Markets
Recuperative Tourism Market
The healthification of the travel and hospitality sector has grown to encompass everything from recovery to medical intervention.
Travel & Hospitality
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Luxury
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Health & Wellness
Markets
Gamer Wellness Market
As esports’ influence continues to challenge that of traditional sports, lifestyle brands are helping gamers to level up their physical and mental ...
Health & Wellness
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Gaming
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Sport
Markets
Inflationary Loyalty Market
As inflation increasingly affects customer spending power, brands are having to innovate and develop new strategies to boost loyalty.
Retail
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Finance
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Society
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