'sleeping'

It’s time sexual wellness got real

Viewpoints

It’s time sexual wellness got real

The most interesting part of sexual wellness R&D is how it’s helping us to better understand human sexuality through an intersectional lens, writes...
Health & Wellness : Seuxal Wellness : Intersectionality
How to cater for the time-strapped beauty consumer

Big Ideas

How to cater for the time-strapped beauty consumer

While multiple-step beauty is popular in South Korea, Western consumers are looking for multipurpose universal products to minimise their routine a...
Beauty : Skincare : Branding
The Hacked Home

Micro Trends

The Hacked Home

In future, families will modify, hack and download to create customised interiors to suit the changing needs of their multi-generational households.
Hacking : Homedulgence : Interiors
Scott Galloway : Mobile luxury for New Millennials

Viewpoints

Scott Galloway : Mobile luxury for New Millennials

L2 founder Scott Galloway talks about mobile luxury for New Millennials. 
L2 : Scott Galloway : New Millennials
Cyclical beauty

Micro Trends

Cyclical beauty

Beauty brands are taking inspiration from the wellness industry and creating products aligned with natural human cycles and chronobiology.
Beauty : Cyclical : Hormones
The New Sublimity

Trend Tracker

The New Sublimity

Identified by LS:N Global in 2012, The New Sublimity macrotrend charted a widespread consumer movement away from busy, hyper-connected, digital ...
Suffocation : Spiritualism : Sublime
Yama Girls

Micro Trends

Yama Girls

In Japan, an increasing number of young women are wearing colourful mountain gear as an urban fashion statement and taking to the mountains. These ...
Nike : Marmot : Hunter
The Personal Information Economy

Trend Tracker

The Personal Information Economy

The Personal Information Economy (PIE), first identified by LS:N Global in 2011, refers to the increasing awareness among consumers of how valu...
PIE : Data : Commodity
Futures 100 Innovators: May

Futures 100

Futures 100 Innovators: May

In the sixth longlist of our 2023 Futures 100 Innovators, we reveal The Future Laboratory’s chosen innovators and change-makers who are set to disr...
Design : Food & Drink : Retail
Accredited Beauty

Macro Trends

Accredited Beauty

As consumers seek proof points on product quality, efficacy and sustainability, scientific evidence will drive the healthification of the beauty in...
Beauty : Health : Wellness
Personal Information Economy

Macro Trends

Personal Information Economy

Online, there are few places we can hide. From Facebook to Google+, Tesco, Wal-Mart, American Express, Foursquare and Bing, brands are recording ou...
PIE : Data : Commodity
Audio to Watch

Micro Trends

Audio to Watch

Moving music to new frontiers, platforms including Spotify, TikTok, Twitch and YouTube have educated consumers into developing a unique sensitivity...
Music : TikTok : Social Media Platform
The New News

Micro Trends

The New News

As consumers seek an alternative to the 24-hour news cycle, media outlets are racing to re-invent themselves for the next generation.
Society : Media & Entertainment : Design
Polar Travel Market

Markets

Polar Travel Market

A rise in accessibility to the Arctic and Antarctica is offering consumers new ways to experience the polar regions, with innovative hospitality br...
Travel : Hospitality : Luxury
The Proposal

Design Directions

The Proposal

It is one thing to stand in a gallery gazing at a painting or art installation, but what if you could fall asleep in the same space? Would it resul...
Experiential : Stayover : The Proposal
Five Brands Elevating the Outdoor Leisure Market

Big Ideas

Five Brands Elevating the Outdoor Leisure Market

As outdoor activities become more than just an occasional pastime, brands are reviving apparel and equipment with energetic palettes that better su...
Travel : Leisure : Fashion
Global Beauty Market: Part 2

Markets

Global Beauty Market: Part 2

The beauty and personal care industry has expanded to encompass an array of lucrative, previously overlooked opportunities in the male grooming, ...
Wellness : Male Grooming : Inclusive Beauty
The Polarity Paradox

Macro Trends

The Polarity Paradox

Moderation is no longer the modus operandi. In our busy, networked and choice-rich lives, people are finding a new model for self-restraint by fl...
Extreme Lifestyles : 5:2 Living : Pop Culture
Future Forecast 2024: Health & Wellness

Micro Trends

Future Forecast 2024: Health & Wellness

The sector will benefit from accelerating innovations in sleep enhancement, nutrition and wellbeing in the hope of achieving longer and healthier l...
Health : Wellness : Future Forecast
Tinder goes to Bollywood, while Holland & Barrett stocks up on cannabidiol

News

Tinder goes to Bollywood, while Holland & Barrett stocks up on cannabidiol

Wood that is stronger than steel, CBD’s new high, influencer marketing is less influential and other stories.
Wellness : Digital : Youth
River Island introduces gender-neutral slip dresses and other top stories

News

River Island introduces gender-neutral slip dresses and other top stories

In today’s daily digest: Gender-neutral nightwear, General Electric’s Meet Molly campaign, Coca-Cola uses FIFA player as an ambassador and other st...
Fashion : Advertising : Food & Drink
Futures 100 Innovators: May

Futures 100

Futures 100 Innovators: May

The fifth instalment of our Futures 100 Innovators spotlights people ungendering beauty, addressing ADHD through design and diversifying Web3 spaces.
Futures 100 Innovators : F100 : Health & Wellness
​The future is impossible to predict in China – here’s why​

Viewpoints

​The future is impossible to predict in China – here’s why​

She may not know what the future holds for China, but venture capitalist Edith Yeung explains what the government crackdowns mean for a country in ...
Media : Technology : China
The Identity Sharders

Communities

The Identity Sharders

In the age of social media, the injunction to just be yourself has taken on a new meaning. People are adopting multiple identities and reaching ne...
Social Media : Facebook : Instagram
Ephemeral Hotels

Micro Trends

Ephemeral Hotels

With experience-collecting guests concerned about their travel footprint, hoteliers are now helping to alleviate their worries by creating transien...
Hospitality : Travel : Luxury
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