LS:N Global

Micro Trends

eSports Nutrition

As competitive gaming broadens its appeal, both amateur and professional gamers are looking to the health and wellness industry to give them an edge.

Wellness : ESports : Food

Big Ideas

Seek autumn/winter 2015 Review

This season the Berlin trade show landscape changed with the cancellation of stalwart event Bread & Butter. In an era in which niche, targeted sh...

Audi : PB 0110 : Enso

Macro Trends

Body Temples

Bodies are back. You can’t buy the new status symbol at a store, you’ll have to sweat for it. Today’s model of fitness is no longer an unattainable...

MGM Grand Hotel : CrossFit : Zumba

Macro Trends

Homestead 3.0

Family sizes are changing, and our homes are adapting to accommodate new social and environmental behaviours.UK households are becoming more integr...

Home : Family : Connected Home

Markets

Asian Beauty Market

Asia was a key focus at Cosmoprof 2014, with Korea taking centre stage. Korea is renowned as a major beauty market and also for its influence as ...

Korea : Japan : China

Macro Trends

Ubiquitous Gaming Culture

Buying shoes? There’s a game for that. Visiting a gallery? There’s a game for that. Want to lose weight, stop smoking, learn to speak a foreign lan...

Gaming : UGC : Gamification

Markets

Weight Loss Market Futures

As semaglutide injections and pills become the new normal, the weight loss market is entering a new era in which appetite suppressant treatments, d...

Weight Loss : Ozempic : Wearable Tech

Macro Trends

The Focus Filter

A race for attention is raging across media, advertising and culture in our era of non-stop digital distraction.

Attention Economy : Workplace : Advertising

Macro Trends

Neo-kinship

As the nuclear family disappears and more fluid and complex forms of kinship take its place, technology is not only helping to run the househol...

Neo-kinship : Artificial Intelligence : Family

Trend Tracker

Bleisure

Identified by LS:N Global in 2009, Bleisure – business + leisure – refers to the increasingly blurred lines in consumers’ lives between work an...

Business : Leisure : Work

Communities

Athena Woman

Career success and increased spending power are giving rise to a new breed of highly educated, affluent and entrepreneurial woman. These women exud...

Community : Fang Yuan : Courtney Sklar

Markets

Skintellectual Bodycare

Bodycare is getting an upgrade, driven by consumer demand for science-backed, active and ingredient-led products and treatments that contribute to ...

Beauty : Bodycare : Health And Wellness

Viewpoints

The Future of Women’s Health

Dr Somi Javaid, founder and chief medical officer of HerMD, tells LS:N Global how its clinics can help fix a broken healthcare system and close the...

Women's Health : HerMD : Preventative Healthcare

Micro Trends

Future Forecast 2024: Beauty

Trends in the beauty sector are being turbocharged by TikTok, creating a large pool of consumers for whom the line between their real and filtered ...

Beauty : Future Forecast : Reports

Big Ideas

Future Forecast 2023: Media & Technology

From the Betterverse to the dawn of the AI revolution, we select five key directions for 2023 in the media and technology sector.

Technology : Media & Entertainment : Youth

Big Ideas

Five brands reframing nootropics for Generation Z

Exploring a breadth of natural brain-boosting ingredients, a raft of new brands are creating products tailored to the needs, concerns and moods of ...

Drinks : Youth : Health And Wellness

Markets

Eyewear Market

After the shock of Covid-19, the eyewear market has its sights on enhancing physical retail, more inclusive optical designs and wellbeing-led eyeca...

Fashion : Design : Intersectionality

Markets

Modern Meditation Market

Meditation is being reframed as an accessible activity, with Covid-19 having accelerated its engagement and normalised the adoption of daily rituals.

Meditation : Wellbeing : Wellness

Communities

InPatients

Looking after your health used to mean sporadic trips to the doctor, then taking medicine if you became ill. Now a more sophisticated approach to w...

Tracking : MedMinder : Outpatient

Macro Trends

The Convergence Economy

Look to retail spaces, products, hospitality and entertainment these days and, increasingly, there’s one distinctive theme: it’s difficult to tel...

The Convergence Economy : Beth Bentley : ShopperTrak

Macro Trends

Dreamtelligence

There’s a sense of possibility in the air. US president Barack Obama describes it as the audacity of hope, but innovators, planners, academics and ...

Dreaming : Blue Sky : Future

Macro Trends

Enlightened States

The experience economy is pivoting towards personal transformation as the public imagination looks inwards, favouring self-discovery over shared sp...

Experience : Wellness : Leisure

Communities

The IM Crowd

Email and phone calls are outdated forms of communication in the eyes of the IM Crowd, which prefers to keep in touch through instant messaging (...

Teenagers : Instant Messaging : Consumer Tribe

Macro Trends

Synchronised Care

Self-care is now a force for collective health that is interconnected with every aspect of our lives and interdependent on the world around us.

Beauty : Health : Wellness

Markets

Perimenopause Wellness Market

New approaches to the perimenopause are being defined by self-directed and personalised lifestyle choices, with holistic health solutions encompass...

Health & Wellness : Society : Sports & Leisure

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