'branding'

Boot camp: Ace takes new step with Converse

News

Boot camp: Ace takes new step with Converse

Boot camp: Ace takes new step with Converse
Ace : Converse : Sneakers
Beauty matters for post recession man

Big Ideas

Beauty matters for post recession man

Beauty matters for post recession man
L'Oréal : Anti-ageing : Male Cosmetics
Ostalgia

Micro Trends

Ostalgia

Ostalgia
Ostalgie : Russian : Polish
Victors & Spoils

Design Directions

Victors & Spoils

Jeff Howe, author of Crowdsourcing: Why the Power of the Crowd is Driving the Future of Business, defines crowdsourcing as ‘the act of taking a job...
Consumers : Testing : Creative
Traditional toys set to be under the tree this Christmas

Big Ideas

Traditional toys set to be under the tree this Christmas

Traditional toys set to be under the tree this Christmas
Toys : Tradition : Rubik's Cube
Younger drinkers could help revive flagging wine industry

Big Ideas

Younger drinkers could help revive flagging wine industry

Younger drinkers could help revive flagging wine industry
Wine : Mintel : Drinks Well
Moritz Waldemeyer : Design is going hi-tech and collaborative

Viewpoints

Moritz Waldemeyer : Design is going hi-tech and collaborative

Designer and engineer Moritz Waldemeyer talks about design going hi-tech and collaborative. 
Design : Moritz Waldemeye : Zaha Hadid
TFWA Asia Pacific 2024: Ritualising Beauty Retail

Big Ideas

TFWA Asia Pacific 2024: Ritualising Beauty Retail

As the biggest driver for global travel retail sales, the Asia-Pacific region dictates how skincare and fragrance brands behave in the rest of the ...
Beauty : Retail : Travel
Gen Z Activism

Micro Trends

Gen Z Activism

As polarisation deepens in the US, Gen Z are using their voice online, and in office, to create change.
Society : Youth : US
IAM Weekend 2020 Show Report

Big Ideas

IAM Weekend 2020 Show Report

This year’s symposium offered new perspectives on youth activism, remote connection in the Covid-19 age, and the downfall of human-centred design.
Sustainability : Media : Technology
Mirrored Realms

Design Directions

Mirrored Realms

As reality becomes more programmable, a visual aesthetic is being defined that reflects the artificiality of the virtual world alongside our everyd...
Programmable Realities : Immaterial Fashion : Virtual
Designers engineer future climates at Milan Salone 2018, convenience retail picks up in Asia

News

Designers engineer future climates at Milan Salone 2018, convenience retail picks up in Asia

Panasonic shifts from products to experiences and Carlo Ratti rethinks climate-control at Milan Salone 2018, Sir Hotels moves beyond accommodation.
Health : Hospitality : Retail
M-commerce goes bricks-and-mortar, interactive typography made for AR

News

M-commerce goes bricks-and-mortar, interactive typography made for AR

Depop helps users grow their brand, Sensei prioritises nutrition over yield of crops, Nike creates a retail destination for women.
Retail
Global Spirits Market

Markets

Global Spirits Market

The landscape of the global spirits market reveals changing consumer tastes, highlighting the desire for more premium products and sophisti...
Drinks : Alcohol : Spirits
Guardian Media Summit 2016: Review

Big Ideas

Guardian Media Summit 2016: Review

The publishing industry is championing creative intuition and long-term brand-building to connect with consumers on a deeper level.
Guardian Media Summit : Ad-blocking : Audiences
Charlotte Audrey: Designer and Art Director

Design Directions

Charlotte Audrey: Designer and Art Director

Charlotte Audrey: Designer and Art Director
MTV : Tumblr Art : Inforgraphics
The State of Streetwear

Markets

The State of Streetwear

LS:N Global unpacks the state of streetwear and where the lucrative but crowded category is headed.
Fashion : Luxury : Youth
Gen Z Parenting Market

Markets

Gen Z Parenting Market

No longer the epitome of youth culture, members of Generation Z are having kids of their own, driving the parenting sector in unexpected new direct...
Gen Z : Fashion : Youth
Eyewear Market

Markets

Eyewear Market

After the shock of Covid-19, the eyewear market has its sights on enhancing physical retail, more inclusive optical designs and wellbeing-led eyeca...
Fashion : Design : Intersectionality
Luxury Futures 2016: Part 1

Markets

Luxury Futures 2016: Part 1

The very concept of luxury is under attack as consumers grow tired of brands talking about heritage and demand a more inspiring vision.
New Luxury Millennials : Emerging Luxury Millennials : Generation Z
Edhv: Multidisciplinary design studio

Design Directions

Edhv: Multidisciplinary design studio

Edhv: Multidisciplinary design studio
Design : Dutch Invertuals : Oxidisation
OUTRACE

Design Directions

OUTRACE

In the dusk of a September evening in Trafalgar Square, London’s most famous public space, an enraptured public saw eight robotic arms draw picture...
Robotics : Clemens Weisshaar : Outrace
Bleisure

Macro Trends

Bleisure

If you talk about the pressures of work, you are probably a Generation Joneser. And if you still believe in the work/life balance, you are one of o...
Business : Leisure : Work
Emerging Youth: UAE

Behaviours

Emerging Youth: UAE

The UAE’s Gen Z are leading the nation’s evolution by redefining tradition to mirror their own values and vision.
Youth : UAE : Gen Z
No-Frills Affluents

Macro Trends

No-Frills Affluents

They have been one of the prime drivers in UK retailer Morrisons’ return to profit. Once driven by impulse and indulgence, they are now driven by v...
No Frills : Austerity : Value
Loading...
You have 3 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN