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Big Ideas
Four Sexuwellness Travel Destinations Prioritising Pleasure
Heating up the sexual wellness travel market, the rise of seductive stays reflects a growing trend for travellers seeking a reclamation of their se...
Wellness
:
Hospitality
:
Travel
Markets
Gen Z in Indonesia
With millions of young, tech-savvy and entrepreneurial Indonesians reshaping culture, business and faith, Gen Z is a force no brand can afford to i...
Youth
:
Generation Z
:
Indonesia
Macro Trends
Future Forecast 2025: Luxury
Luxury brands are using cultural heritage, craftsmanship and entertainment to foster strong relationships with their consumers, while the rising du...
Luxury
:
Sustainability
:
Technology
Micro Trends
Matrescence
The concept of matrescence highlights the profound physical, emotional and neurological shifts experienced by new mothers, presenting brands with a...
Health
:
Wellness
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Parenting
Big Ideas
Six Pet Market Trends to Watch in 2025
From AI-powered devices to cultivated protein and microbiome health, the humanisation of pet care is reaching new heights of personalisation and op...
Pet
:
Pet Market Trends 2025
:
AI-powered Pet Accessories
Macro Trends
The Synthocene Era: Trend Tracker
This trend tracker will take you through the near-term implications of The Synthocene Era, spotlighting tangible opportunities for your business.
AI
:
Technology
:
The Synthocene Era
Big Ideas
Hotels all of a Twitter about instant messaging
Hotels all of a Twitter about instant messaging
Twitter
:
Discounts
:
Communication
News
Hush hush: Greek food packaging is shrouded in mystery
Chalkidiki, Greece – The Secret Keepers may sound like a mystical coven straight out of a Stephanie Meyer novel, but is in fact a Greek company th...
Stamped Goods
:
Food Packaging
:
Emblematic
Big Ideas
Video on hand
Israel – Live video messaging app Glide has launched a version of its service for the Apple Watch.
Glide
:
Apple Watch
:
Video Communication
News
Retro redesign: Wall’s sausages get a new casing
Retro redesign: Wall’s sausages get a new casing
Retro Design
:
Food
:
Traditional
Big Ideas
Karl Lagerfeld launches branded emoji app
Karl Lagerfeld has released an emoji app to celebrate the launch of his new fragrance line
Emojis
:
Karl Lagerfeld
:
Millennials
Viewpoints
Vishnu Singh: 10 hot consumer trends for 2015
Vishnu Singh, director of Ericsson ConsumerLab, reveals the latest digital consumer trends.
Ericsson ConsumerLab
:
CES 2015
:
Digital Purse
News
A kinetic identity for The Tide takes on different shapes
The brand identity and launch campaign for London’s first linear park, The Tide, is built around a kinetic logomark.
Branding
:
Design
:
Wellness
News
Thought-starter: Should B2B branding be more human?
Mervyn ten Dam, founder of Dutch creative agency Achtung! discusses B2B brand identities and why it’s vital to appeal to the mindsets of tomorrow’s...
Finance
:
Advertising
:
Branding
Big Ideas
Mobile phones get social
Mobile phones get social
Mobile
:
Social Media
:
Facebook
Big Ideas
An ethical education
US – Consumers are interested in making ethical purchases but are not informed enough to follow through, according to a new survey.
Good.Must.Grow
:
Conscious Consumer Spending Index
:
Toms
News
Twestivals: The social media festival
Twestivals: The social media festival
Twestivals
:
Social Media Festival
:
Not-for-profit
News
Private matter
UK – A new five-part interactive documentary series examines the phenomenon of mass surveillance.
The New Value Economy
:
Surveillance
:
I Spy (With My Five Eyes)
News
Stat: Britons choose texts over real-life conversation
More than half of British consumers (55%) prefer texting to phone calls, according to resarch from YouGov.
Technology
:
Society
:
Neo-Kinship
News
Open letter: Spreading the hand-written word
Open letter: Spreading the hand-written word
London
:
Danielle Pender
:
Hand.Written.Letter.Project
Big Ideas
Not-so-hot bots
Global – A new study shows that despite the growing sophistication of artificial intelligence, consumers still value human interaction.
Chat Bots
:
Artificial Intelligence
:
Customer Service
News
Stat: Emojis are altering how we communicate desire
Those who often use emojis in messages reportedly have more sex because they are better at communicating desire, according to a study by the Kinsey...
Media
:
Entertainment
:
Youth
Big Ideas
Polar beer cooler freezes out mobile signals
Polar beer cooler freezes out mobile signals
Brazil
:
Lowe Counsel
:
Zoe Lazarus
Big Ideas
Chatty social networkers offer brands conversation openers
Chatty social networkers offer brands conversation openers
Online
:
Criticism
:
Cyberdisinhibition
News
Cities join forces to protect citizens’ digital rights
New York, Amsterdam and Barcelona are the founding members of the Cities Coalition for Digital Rights, an effort pledging to protect citizens’ righ...
Digital
:
Ethics
:
Internet
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