'generation alpha'

Stat: Technology could be making parenting harder

News

Stat: Technology could be making parenting harder

The use of technology and social media by US children is causing anxiety among parents.
Society : Technology : Parenting
The seven-year-old influencer shaking up tv

News

The seven-year-old influencer shaking up tv

Ryan’s Mystery Playdate is created by pocket.watch, the brand’s new studio dedicated to Generation Alpha.
Youth : Entertainment : Media
Millennials are the most influential generation

Big Ideas

Millennials are the most influential generation

Millennials are the most influential generation
Generation : Edelman : Spending
Bolt invites kids to design human-centric future cities on a playmat

News

Bolt invites kids to design human-centric future cities on a playmat

Urban planner Lior Steinberg and Bolt, the shared mobility app, have joined forces with 37 children in Helsinki to re-imagine the conventional city...
Youth : Sustainability : Mobility
An AI DJ gets a regular radio slot

News

An AI DJ gets a regular radio slot

Billing itself as a world first, Portland, Oregon-based radio station Live 99.5 has given an AI-generated DJ a regular slot in its line-up. The sta...
AI : Technology : Artificial Intelligence
Genderless underwear to get kids talking about bodies

News

Genderless underwear to get kids talking about bodies

Entering the childrenswear market for the first time, underwear brand Oddobody is launching a line for kids.
Fashion : Retail : Youth
A quarter of UK teens now have mental health problems

News

A quarter of UK teens now have mental health problems

Data from NHS Digital, the UK’s health service, has revealed a significant rise in the number of young people reporting mental health disorders. Ac...
Stat : Stats : Statistic
Kibu launches sustainable headphones designed for children

News

Kibu launches sustainable headphones designed for children

London technology start-up Kibu has announced the presale launch of its sustainable children's headphones.
Design : Sustainability : Youth
Stat: Skincare is beauty’s largest category with half of the market

News

Stat: Skincare is beauty’s largest category with half of the market

The special edition of The State of Fashion report dedicated to the new face of beauty by The Business of Fashion (BoF) and McKinsey & Co reveals t...
Beauty : Retail : Society
Moxie teaches emotional intelligence to Gen Alpha

News

Moxie teaches emotional intelligence to Gen Alpha

California – The robot is designed to promote social, emotional and cognitive development among children.
Youth : Technology : Educational
Teen Ad-tivism

Micro Trends

Teen Ad-tivism

In a grand subversion of marketing, youth collectives and brands are using satire and brandstanding to distance themselves from capitalist hegemonies.
Youth : Marketing : Technology
The Future Laboratory revives its Network Evening

News

The Future Laboratory revives its Network Evening

The Future Laboratory successfully brought back its members’ and clients’ Network Evening.
Events : Generations : Reports
Stat: UK children forge mindful money habits amid Covid-19

News

Stat: UK children forge mindful money habits amid Covid-19

UK children experienced an increase in earnings and savingsin 2020, as well as donating to charities.
Stat : Statistic : Youth Economy Report
Selling plant-based diets to Gen Alpha

News

Selling plant-based diets to Gen Alpha

New plant-based milk brand KiddiWinks understands that selling to Gen Alpha primarily means selling to their parents.
Youth : Food & Drink : Design
Flock Together inspires Gen Alpha urban birdwatchers

News

Flock Together inspires Gen Alpha urban birdwatchers

Nature collective Flock Together's latest educational venture encourages urban Generation Alpha to partake in birdwatching.
Society : Gen Alpha : Inclusion
AR artwork for eco-conscious children

News

AR artwork for eco-conscious children

Artist Olafur Eliasson has launched Earth Speakr, an interactive digital initiative created to engage children in positive climate action.
Youth : Media : Activism
Kids’ Snack Market

Markets

Kids’ Snack Market

Functional ingredients, re-imagined childhood classics and gastro gaming innovations are shaping the future of the kids’ snack aisle.
Youth : Food&Drink : Indulgence
Lego introduces characters with disabilities and complex emotions

News

Lego introduces characters with disabilities and complex emotions

As part of its Lego Friends universe, Lego has introduced a new set of characters with a wider variety of skin tones, cultural backgrounds, disabil...
Youth : Health & Wellness : Society
Mirrored Realms

Design Directions

Mirrored Realms

As reality becomes more programmable, a visual aesthetic is being defined that reflects the artificiality of the virtual world alongside our everyd...
Programmable Realities : Immaterial Fashion : Virtual
Yoto is a screen-free interactive speaker for kids

News

Yoto is a screen-free interactive speaker for kids

Independent design consultancy Pentagram has created the tactile, interactive audio player for children.
Youth : Technology : Branding
Children’s fairytales are being rewritten for resilience

News

Children’s fairytales are being rewritten for resilience

The Great Ormond Street Hospital charity is retelling classic stories to support young people in facing life’s challenges.
Youth : Health And Wellness : Society
Stat: England’s parents struggle to give career advice

News

Stat: England’s parents struggle to give career advice

In an age when the jobs market is rapidly changing, many of England’s parents are feeling stuck when offering careers advice to their children.
Youth : Education : Parenting
Chobani builds hype with kids clothing

News

Chobani builds hype with kids clothing

Following the launch of its healthy snacks for children, the yogurt manufacturer has introduced an accompanying clothing collection.
Youth : Fashion : Food
Rachel Armstrong: Why we should make 100-year plans

Viewpoints

Rachel Armstrong: Why we should make 100-year plans

Forget blue-sky thinking. Senior TED fellow Rachel Armstrong says we need to become Black Sky Thinkers.
Black Sky Thinking : Living Architecture : Awakening Tech
Tim Tam Tummy introduces kombucha for kids

News

Tim Tam Tummy introduces kombucha for kids

Functional beverages are a flourishing market, yet few are geared towards children. Enter Tim Tam Tummy, the first kombucha drink crafted for littl...
Youth : Food & Drink : Gen Alpha
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