LS:N Global

Big Ideas

Young children expected to be key to Netflix growth

Netflix’s stock is on the rise, and with it predictions that children will be its next target demographic for growth.

Generation I : Gen I : Netflix

Viewpoints

Daily digest: Do we need print to feel more human?

PaperLater lets consumers curate their own web stories into a printed newspaper. Is this what we need to be individuals in the digital age?

PaperLater : Newspaper : The Curator Generation

Big Ideas

Genetic material

London – New research from King’s College London explores how responsible genetics are for our online habits.

Genetics : The Sharded Self : Online

News

Stat: Gen Z news consumption is mostly through social media video

In a stark shift from traditional news consumption, a January 2024 Morning Consult study in the US reveals that nearly three in five members of Gen...

Youth : Education : Content

News

Stat: India’s digital media surpasses tv for the first time

Indians spent a staggering 1.1 trillion hours on their smartphones in 2024, averaging five hours daily.

India : 5G : Statistic

News

YouTube launches media literacy programme to help teens spot AI content

Launched during the Global Media and Information Literacy Week, YouTube has introduced a free curriculum designed to help teens navigate AI-generat...

Technology : Pop-culture & Media : Youth

News

Stat: Substack surpasses 5m subscriptions thanks to video and audio expansion

Substack has hit a milestone of 5m subscriptions, up from 4m just four months ago, fuelled by a surge in political content and a push into video an...

Newsletters : Pop-culture & Media : Society

News

SXSW 2025: Reclaiming social connection with Mozi

Storyteller Baratunde Thurston led a conversation with Molly DeWolf Swenson and Ev Williams, co-founders of Mozi, exploring the evolution of social...

Design : Technology : Media

Micro Trends

Content Commerce

Consumers are watching and scrolling their way through a blended media landscape where streaming services, social media and gaming carry more seaml...

Retail : Pop-culture & Media : Technology

Micro Trends

Sober Social Fix

As the sober-curious movement strengthens in the US, younger generations are redefining how to enjoy going out with friends, opening up opportuniti...

US : Gen Z : Sober Nightlife

Macro Trends

Future Forecast 2025: Pop Culture & Media

From immersive experiences to creator-driven content and innovative storytelling, pop culture and media innovators are reshaping how audiences enga...

Pop Culture & Media : Immersive Experience : Creator Economy

Micro Trends

Decoding Masculinity

In response to an ever-creeping ‘manosphere’, future-facing brands are seeking to decode modern masculinity and bro-ism, providing new routes forwa...

Health & Wellness : Youth : Pop-culture & Media

Big Ideas

Pop Culture Pilgrimages

From Netflix-inspired itineraries to immersive action adventures, pop culture travel is reshaping how younger generations explore the world.

Media : Travel : Hospitality

Markets

Gen Z in Indonesia

With millions of young, tech-savvy and entrepreneurial Indonesians reshaping culture, business and faith, Gen Z is a force no brand can afford to i...

Youth : Generation Z : Indonesia

Markets

Designing Nightlife

Rising costs and shifting interests are reshaping nightlife worldwide, but innovators across the industry are breathing new life into the scene.

Design : Health & Wellness : Technology

Big Ideas

Six Pet Market Trends to Watch in 2025

From AI-powered devices to cultivated protein and microbiome health, the humanisation of pet care is reaching new heights of personalisation and op...

Pet : Pet Market Trends 2025 : AI-powered Pet Accessories

Macro Trends

The Synthocene Era: Trend Tracker

This trend tracker will take you through the near-term implications of The Synthocene Era, spotlighting tangible opportunities for your business.

AI : Technology : The Synthocene Era

News

Stat: Russia’s press is losing its relevance

According to data from GlobalWebIndex, daily press consumption has fallen to its lowest level in Russia. Daily consumption of both print and online...

Media : Press : Digital

News

Stat: YouTube is the top video channel for teens

YouTube is the most popular video channel for American teenagers, according to Piper Jaffray’s latest Taking Stock with Teens survey.

Media : Entertainment : Technology

News

Stat: Affluent US consumers drive media engagement

As the media landscape becomes increasingly complex, research by Ipsos reveals that well-off consumers are still keen to engage with a variety of e...

Stat : Stats : Statistic

News

Stat: Americans are relying on multiple news sources

New survey data from Pew Research Center shows that news sources in America are evolving, with social media outpacing print newspapers for the firs...

Media : News : Print

News

Stat: Consumers have a growing appetite for cinema and radio

Mobile internet will account for 31% of global media consumption by 2021, according to the latest Media Consumption Forecasts report by Zenith.

Entertainment : Media : China

News

Stat: People trust social media, but hesitate to pay for news, study shows

A study from Morning Consult showed social media has become a dominant news source, with nearly 40% of US adults turning to these platforms multipl...

Pop Culture : Media : News

Big Ideas

Internet-first television content on the rise

BBC iPlayer is to broadcast three original short films in March

Transmedia Futures : BBC : Netflix

News

Stat: Americans turn to TikTok for news

Social media platforms continue to encroach on the domain of heritage news outlets.

Stat : Stats : Statistic

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