Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

News

Stat: Demand for premium refillable beauty products takes off

After tracking the refillable premium beauty market in the UK, global analytics and data provider The NPD Group has identified a shift in British c...

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Stat: US consumers trade privacy for personalisation

Invasive data collection used to spark consumer outrage, but new research from the Advertising Research Foundation suggests that attitudes to priva...

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Stat: Global wealth rises at the expense of equality

While the wealth of the average person is increasing across the world, global inequality and wealth disparity continue to be major problems.

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Stat: Using emojis can improve mental health, according to users

Emojis are a vital part of everyday communication in the US, with a new survey from Adobe uncovering insights into the role they play in self-expre...

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Stat: Record numbers of over-65s are still working

As the cost of living continues to rise, increasing numbers of older people in the UK are putting off retirement and staying in work, according to ...

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Stat: Timber cities could cut carbon emissions

A large-scale transition to wood in the construction industry could help combat the climate crisis.

Sustainability : Design : Architecture

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Stat: Archive resale is outpacing all other vintage categories

Vintage fashion sales continue to rise as consumers embrace the second-hand economy and younger generations look to vintage as an alternative to fa...

Fashion : Sustainability : Youth

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Stat: Market manipulation is rampant in the Bitcoin community

A study by media company Forbes suggests that the volume of fake trade in cryptocurrency Bitcoin is remarkable.

Finance : Technology : Society

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Stat: Wellness culture is too focused on perfection

Young people want to be able to approach wellness by embracing imperfection, and they are rejecting practices and routines that are too restric...

Youth : Health & Wellness : Society

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Stat: Cannabis use among young US adults is on the rise

Cannabis is becoming an increasingly regular part of young people’s everyday routines.

Youth : Media & Entertainment : Society

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Stat: Brazil’s appetite for science-backed clean beauty is growing

The majority of Brazilian consumers are now aware of clean beauty, but as the market grows brands will have to make sure their claims are backe...

Beauty : Technology : Society

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Stat: China’s real estate market is crashing

China’s property market was down 40% in July compared with the same month one year ago, according to Bloomberg, and hundreds of thousands of home-o...

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Stat: The vast majority of beach litter comes from just 12 companies

A dozen companies are responsible for 70% of litter on UK beaches and in natural habitats, according to a 2022 study by charity Surfers Against ...

Packaging Pollution : Health & Wellness : Stats

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Stat: Gen Z express lack of trust in healthcare

One of the biggest barriers preventing Generation Z in the US from seeking medical attention is a lack of trust in the healthcare system.

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Stat: A growing number of under-30s are paying unaffordable rent

Spiralling rental costs are affecting an increasing proportion of young people in the UK, with more than 40% of those under 30 now spending over ...

Stats : Workplace : Business Model

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Stat: High-income consumers buy fashion to resell

The second-hand fashion market is evolving from an affordable, environmentally friendly way to purchase clothing into a tool for wealthy shoppers t...

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Stat: The reality of the climate crisis is sinking in

As fears over the climate emergency continue to ramp up around the world, the reality of the situation is beginning to sink in.

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Stat: Gen Z’s purchasing power plummets

The purchasing power of Generation Z is far below that of previous generations.

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Stat: High-income consumers’ luxury spending unaffected by inflation

Despite the cost of living crisis and fears of impending recession, luxury consumer spending is showing no signs of slowing down.

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Stat: Environmentalists are unable to define carbon-neutral

Although the term ‘carbon-neutral’ appears frequently across the consumer landscape, research by Morning Consult reveals that few people can define...

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