Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

News

Stat: Crypto-confidence is growing in France

As the metaverse continues to pervade public discourse, cryptocurrency literacy is growing in France.

Finance : Cryptocurrency : Society

News

Stat: US pet owners report separation anxiety

For many, pets in lockdown were a source of love and support; as we emerge new Nationwide research finds that four in 10 Americans believe they wi...

Pets : Health & Wellness : Travel

News

Stat: Snapchat finds a loyal audience with young Saudis

All eyes may be on TikTok in the West, but Snapchat is rapidly becoming one of the most popular social media platforms in Saudi Arabia.

Youth : Media & Entertainment : Society

News

Stat: Men across the world are still sceptical about feminism

Despite continuing gender inequalities in global societies, many men still have negative perceptions about feminism.

Feminism : Women Futures : Society

News

Stat: Brand storytelling is integral to marketing

To improve brand engagement, companies are turning to content-led marketing strategies.

Stat : Stats : Statistic

News

Stat: UK consumers unmoved by branded NFTs

While brands across sectors have been rushing to create non-fungible tokens (NFTs), many consumers are not yet convinced by branded NFTs.

Stat : Statistic : Stats

News

Stat: China’s next-generation of sensible shoppers

Young Chinese consumers are distinguishing themselves from previous generations by their restraint and informed decision-making.

Retail : Fashion : Society

News

Stat: Americans are losing interest in the news

While US citizens paid close attention to the national news amid the pandemic and political turmoil, this focus is not sustainable.

Media & Entertainment : Society : Health & Wellness

News

Stat: Gen Z are demanding gender-fluid fashion

Brands are falling behind demand as younger generations seek more gender-neutral options.

Fashion : Inclusivity : Youth

News

Stat: The majority of the world opposes single-use plastic

Ahead of the fifth session of the UN Environment Assembly, set to convene in Nairobi this week, demands for the elimination of single-use plastics ...

Society : Sustainability : Plastics

News

Stat: Influencers make monetary gains in the metaverse

A study of social media users and influencers shows the latter are open to the potential of working with brands in metaverse realms.

Technology : Media & Entertainment : Retail

News

Stat: Financial wellness is the next workplace benefit

Generation Z are entering the workplace with a much more pragmatic set of demands for their employers.

Youth : Health & Wellness : Workplace

News

Stat: India's wealthy class is rapidly expanding

As India’s upper and middle classes expand, brands are well positioned to enter India’s burgeoning luxury market.

Luxury : Finance : Society

News

Stat: Chinese citizens lead global wellbeing charts

The findings of Lululemon's latest Wellbeing Index suggest that global wellbeing has improved, owing to better coping strategies and a greater focu...

Health & Wellness : Society : Sports & Leisure

News

Stat: Romance fraud reaches a record high

According to data by the Federal Trade Commission (FTC), the rate of romance fraud has reached an all-time high.

Finance : Health & Wellness : Society

News

By 2026, visits to the metaverse could be daily

Just like other digital platforms and innovations before it, new research predicts that the metaverse will soon integrate itself into people’s dail...

Stat : Stats : Statistic

News

A new low for global democracy

The Economist Intelligence Unit’s latest annual Democracy Index has found that the global state of democracy declined in 2021, with the aggregate s...

Stat : Stats : Statistic

News

Stat: Global diamond jewellery sales are soaring

While the diamond jewellery industry suffered a pandemic hit resulting in store closures, wedding cancellations and travel restrictions, recent res...

Stat : Statistic : Stats

News

Stat: The power of the plant-based menu

Research from the University of Oxford shows that adding more plant-based menu options is a simple and effective way to reduce meat consumption.

Stat : Stats : Statistic

News

Stat: Brand loyalty is on the decline

Once a defining factor of purchasing decisions, brand loyalty is becoming a rare resource in retail.

Stat : Stats : Statistic

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